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Faye Nixon

Marketing Manager @ Derby County Football Club

Head of Global Engagement at Derby County Football Club

Derby, United Kingdom

Ranked #893 out of 17,860 for Marketing Manager in United States

Section title

Faye Nixon's Email Addresses & Phone Numbers

Faye Nixon's Work Experience

Derby County Football Club

Marketing Manager

July 2008 to Present

Derby County Football Club Ltd

Marketing and Events Executive

March 2008 to June 2011

Derby County Football Club Ltd

Marketing Executive

March 2006 to May 2009

Faye Nixon's Education

Derby University

BA (Hons) Business Management; Business Management

2004 to 2011

University of Derby

Marketing Management Business Studies

2004 to 2007

Derby College

Faye Nixon's Professional Skills Radar Chart

Based on our findings, Faye Nixon is ...

Loves life
Leader
Engaging

What's on Faye Nixon's mind?

Based on our findings, Faye Nixon is ...

50% Left Brained
50% Right Brained

Faye Nixon's Estimated Salary Range

About Faye Nixon's Current Company

Derby County Football Club

The planning, coordination, and implementation of all Derby County Marketing initiatives; developing marketing campaigns across all internal and external marketing channels ensuring that current clients are retained and new business is acquired. It is part of my role to plan strategic campaigns to communicate effectively with the Club’s fan base plus effectively manage the Derby County brand...

Frequently Asked Questions about Faye Nixon

What company does Faye Nixon work for?

Faye Nixon works for Derby County Football Club


What is Faye Nixon's role at Derby County Football Club?

Faye Nixon is Marketing Manager


What is Faye Nixon's personal email address?

Faye Nixon's personal email address is fa****[email protected]


What is Faye Nixon's business email address?

Faye Nixon's business email address is f****[email protected]


What is Faye Nixon's Phone Number?

Faye Nixon's phone +44 ** **** *103


What industry does Faye Nixon work in?

Faye Nixon works in the Sports industry.


About Faye Nixon

📖 Summary

Joined Derby County in 2004 and successfully worked my way up to Marketing Manager. Responsible for the day-to-day marketing activities for Derby County Football Club including all branding, promotions for a multitude of products and services, social media, digital marketing and events. Won the "Best Use of Digital and Audience Growth"​ award at the 2014 Football League Awards with the "Return of the Mac" campaign.Marketing Manager @ The planning, coordination, and implementation of all Derby County Marketing initiatives; developing marketing campaigns across all internal and external marketing channels ensuring that current clients are retained and new business is acquired. It is part of my role to plan strategic campaigns to communicate effectively with the Club’s fan base plus effectively manage the Derby County brand to ensure it is perceived well at the highest level. Focus on creating memorable moments that enhance Derby County Football Club supporter/visitor experience. Assisting all DCFC departments in the planning and fulfilment of Club events. Responsibilities •Brand management for the Club and numerous sub-brands •Budget management and fiscal responsibility for Marketing Department •Marketing and communications campaign planning and execution for both B2B and B2C products •Developing the short and long term strategy for the club and individual business units •Development of online and social media strategy •Reporting to Board level on ROI and performance against KPI’s for retention and acquisition campaigns •Collaboratively managing CRM strategy and activity •Management of all Club E-communications including creation, delivery, analysis and strategy development •Leading briefs for marketing collateral across print, digital and multimedia •Research for new opportunities and market trends •Customer research and analysis to identify weaknesses, opportunities and develop strategy •Creative input for PR activities •Maximising opportunities and delivering real value on behalf of Club partners and sponsors •Managing all Club events ensuring they are delivered on budget and representing the Club in a positive way •Executing all match day events creating memorable moments for fans outside the 90minutes of football •Copy-writing for marketing literature and press releases •Line Manager for Marketing Executive, social media assistant, graphic designer, Club mascot From July 2008 to Present (7 years 6 months) Marketing and Events Executive @ As Marketing and Events Executive it is my job to create memorable moments that enhance Derby County Football Club supporter/visitor experiences whilst managing a budget for each event. I assist all DCFC departments in the planning and fulfilment of Club events, ensuring the Club is represented to the highest of standards. Through the effective communication of Events I aim to gain maximum positive visibility for Derby County, its products and services contributing to the overall success of the Club. I have worked on various projects including matchday game presentation including a Carling Cup Semi-Final against Manchester United watched by 200 million people globally, matchday corporate hospitality, new kit launches, awards dinners, charity balls, the 2009 Women's FA Cup final. This includes managing a team of staff at each event and 12 members of matchday staff. I also coordinate all Derby County Marketing initiatives developing marketing campaigns across all internal and external marketing channels ensuring that current clients are retained and new business is acquired. It is part of my role to plan strategic campaigns to communicate effectively with the Club's client base plus effectively manage the Derby County brand to ensure it is perceived well at the highest level whilst controlling the marketing budget. Managing the Club's designated charity is another role that I undertake; liaising direct with the charity's management team, the charity ambassador, setting fundraising targets, creating and managing events to raise funds plus promoting the charity and awareness of the charity. From March 2008 to June 2011 (3 years 4 months) Marketing Executive @ As Marketing Executive it was my job to provide support to the marketing team, support with match day experience and maintain administration for the department. My main responsibilities included liaising with media team, manager and executives for updates for intranet/internet sites, support on all events working closely with events executive and external suppliers to ensure smooth running in accordance with timelines and action plans, collate statistical data and gather relevant information for monthly reporting purpose and promote a positive image of the Company and the Corporate Identity through overall marketing, brand development and awareness including design and production of marketing materials. Promotions work 2004-2009 Various promotional jobs including work for Vodka Kick, Adidas and Seat. All were customer facing roles and required a high level of customer service skills. From March 2006 to May 2009 (3 years 3 months) Dancing and Drama Teacher @ From January 2000 to December 2008 (9 years) Marketing Executive @ Brand development, web site traffic growth and advertising strategies. From July 2006 to July 2008 (2 years 1 month) Beauty Therapist @ I held the task of managing the tanning studios, coordinating staff and offering tanning advice with a high level of customer service skills. From June 2004 to May 2007 (3 years) Dance and Theatre Teaching Assistant @ From January 2002 to December 2005 (4 years) Customer Sales Advisor @ I undertook till training, ensuring customer service standards were maintained to the highest levels. I also performed the pre-eye examination which required training and a level of knowledge to be remembered. From January 2002 to May 2004 (2 years 5 months) BA (Hons), Business Management; Business Management @ Derby University From 2004 to 2011 Marketing Management, Business Studies @ University of Derby From 2004 to 2007 Derby CollegeGCSE'SPerforming Arts A @ Landau Forte College Faye Nixon is skilled in: Sports Marketing, Sports, Football, Sponsorship, Sponsorship Sales, Event Management, Sports Management, Marketing Communications, Social Media, Social Media Marketing, Public Relations, Advertising, Account Management, Digital Marketing, Marketing Strategy


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In a nutshell

Faye Nixon's Personality Type

Extraversion (E), Intuition (N), Feeling (F), Judging (J)

Average Tenure

4 year(s), 3 month(s)

Faye Nixon's Willingness to Change Jobs

Unlikely

Likely

Open to opportunity?

There's 89% chance that Faye Nixon is seeking for new opportunities

Faye Nixon's Social Media Links

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