an award-winning branding and marketing strategist, creative director and innovator with a passion for building and positioning brands through customized storytelling, integrated marketing, social media and of course, technology. Forbes #30Under30. Facebook: http://bit.ly/bKemT5 Twitter: @jetsetfarryn Blog: www.jetsetfarryn.com Portfolio: www.farrynweiner.com Specialties: travel, lifestyle, entertainment, fashion, production, on-air, photography, writing, social media development, digital, media, strategy, global marketing, marketing, fashion, startup, technology, video, multi-platform, emerging platforms

Vice President, Marketing & Brand Innovation @ sweetgreen is the culinary lifestyle brand dedicated to smartly-sourced, seasonal food, and living the sweetlife. From December 2014 to Present (11 months) Greater New York City AreaJetset Farryn @ Tidbits on Tech + Travel Adventure Capitalist. Global Director of Social Media. Photojournalist. Digital Strategist. On-Air Host. Monkey Connoisseur. Adrenaline Junkie. Asian Food Expert. Lover of 14-hour plane rides. Tech Obsessed. Dance Fiend. From January 2009 to Present (6 years 10 months) Burton Girl @ First group of contributors for burtongirls.com – the online community exclusively created by women for women. One of 10 ‘Burtonistas’ from the world of fashion, entertainment and snowboarding along with actress Joy Bryant, model Noot Seear and DJ Jasmine Solano. From November 2011 to Present (4 years) Senior Director, Global Creative & Digital Communications @ Act as a creative force, driving strategic development and repositioning of the retailer’s entire digital and social presence, including all digital content and integrated initiatives. In partnership with the Creative Director and Communications Department, I establish, plan and implement progressive digital strategy, cutting-edge creative trends and social innovation. From November 2011 to December 2014 (3 years 2 months) Greater New York City AreaGlobal Director of Digital & Social Communications @ #AllAccessKors, #FallinginLoveWith, #MKTimeless, #JetsetSelma, #WatchHungerStop, #InstaKors Genius Brand in L2 Digital Rankings Luxury Daily, “Top Ten Digital Campaigns" Luxury Daily, “Top Ten Mobile Campaigns" Luxury Daily, “Top Ten Social Media Marketers" Luxury Daily, "Top Ten Luxury Brand Social Marketers" Luxury Daily, “Top Ten Digital Luxury Marketers” Luxury Daily, "Top Ten Twitter Marketers" Luxury Daily, “Top Ten Facebook Luxury Marketers" From November 2011 to May 2014 (2 years 7 months) Greater New York City AreaIntegrated Media Manager @ Head of social media and integrated marketing for Jetsetter.com. Established a 360 degree approach to earned, owned and paid media across key platforms. Reported on social strategy, customer response and sales conversion. Developed an editorial voice and creative strategy across the site and expanded the company’s database of freelance writers to over 300 worldwide. Pitched and produced content based on current and potential sales partners. Targeted prospective editorial partners and content contributors to expand the editorial voice of Jetsetter through social media marketing. Strategized on UI with product and design teams for online and app development Responsible for on-air broadcasts (ABC, NBC, CBS) and related press as the Jetsetter Travel Expert & Editor, @Jetsetfarryn From February 2011 to November 2011 (10 months) Associate Editor - Jetsetter.com @ From October 2009 to February 2011 (1 year 5 months) Creative Production @ Freelance event and runway show production. Experience in creative direction, styling, location scouting, casting, and all aspects of production. Work experience includes world renowned companies in the fashion, art and entertainment industries. Clients included Saks Fifth Avenue, MTV & Zac Posen. From May 2007 to June 2010 (3 years 2 months) Editorial Assistant @ From October 2009 to December 2009 (3 months) Freelance @ Developed Summer Trippin’ Calendar for DailyCandy.com Freelance writer/fact checker for online publication Assigned and produced DailyCandy Travel editorial content Transitioned DailyCandy newsletters to digital content as part of the brands transformation to an online destination. From April 2009 to October 2009 (7 months) Intern/Production Assistant @ Aided staff in all areas of development and production for Border Wars and Dogtown From June 2009 to September 2009 (4 months) Editorial Intern @ From March 2009 to June 2009 (4 months) Freelance Production @ Worked as a Production Assistant for MTV features and programs such as the 2008 Britney Spears Special Researched and summarized ideas to develop into television programs for MTV Ran The Lab: a weekly focus group for millennials to review, present and give feedback on potential television series. From September 2008 to February 2009 (6 months) Development @ MTV Networks Development Department Development Intern Helped develop and run “The Lab”, a focus group for executives Researched and summarized ideas to develop into television programs for MTV Organized, logged and monitored all beta footage to develop into B-roll packages From September 2008 to January 2009 (5 months) On-Air Host @ On-air talent for travel pilot series in India Conducted field interviews, participated in production meetings and researched a range of topics including eco-travel, extreme sports, and Ladakhi-Indian Developed script and series ideas including locations, hotels, and logistics From May 2008 to August 2008 (4 months) Creative Director @ From July 2007 to January 2008 (7 months) Executive/Personal Assistant @ Assisted Mr. Posen in all personal/professional areas Worked as a liaison between Mr. Posen and all depts. Aided in production of shows/events as company rep. Coordinated all events, projects and charity requests Organized all client information for up to date database From May 2006 to May 2007 (1 year 1 month) Intern/Production Assistant @ First team of production staff on The Colbert Report - first season Prepared and selected supplementary material for on-air segments; supervised audience logistics From September 2005 to December 2005 (4 months)

Masters, Production & Journalism @ New York University From 2008 to 2009 Religion, Asian Literature @ Semester at Sea From 2006 to 2006 New York University From 2003 to 2006 Farryn Weiner is skilled in: Social Media, Editing, Photography, Fashion, Television, Production, Television Production, Digital Marketing, Digital Media, Digital Photography, Digital Strategy, Social Media Marketing, Social Media Development, Travel, Journalism, Marketing, Start-ups, Strategy, Global Marketing, Blogging, Facebook, Online Advertising, Content Strategy, New Media, Social Networking, Editorial, Marketing Communications, Advertising, Creative Direction, Entertainment, Video, Brand Development, Video Production, Storytelling, Creative Strategy, Travel Photography, Integrated Marketing, Creative Writing, Media Relations, Content Development, Web Content, Online Marketing, Marketing Strategy