Communication Manager Individuals @ BNP Paribas Fortis
Communication manager - Direct Marketing & Advertising @ BNP Paribas Fortis
Account Project Manager - Own Media Centralized @ BNP Paribas Fortis
Licentiate in Law, Rechten / Rechten en rechtswetenschappen @
Vrije Universiteit Brussel
Upon finishing law school, I became a legal advisor at Fortis Bank, first in Brussels, then in Leuven and Antwerp. After a couple of years however, I decided to give up legal work and started looking for a job in the marketing and communication branch. In order to achieve that, I took an evening course Entrepreneurial Communication
Upon finishing law school, I became a legal advisor at Fortis Bank, first in Brussels, then in Leuven and Antwerp. After a couple of years however, I decided to give up legal work and started looking for a job in the marketing and communication branch. In order to achieve that, I took an evening course Entrepreneurial Communication at Groep T Hogeschool in Leuven.
I started working at the External Communication & PR department of Fortis Bank in 2004. I was responsible for the communication towards the young adults segment and coached a small team.
In 2008 I joined the team of Centralized Media as a project manager. In this capacity, I am able to tackle various projects and expand my knowledge of online and offline media.
Communication Manager Individuals @ From September 2013 to Present (2 years 2 months) Brussels Area, BelgiumCommunication manager - Direct Marketing & Advertising @ - From September 2010 to 2013 (3 years) BNP Paribas FortisAccount Project Manager - Own Media Centralized @ From June 2008 to September 2010 (2 years 4 months) Marketing Communication Manager - External Communications & PR @ A. youth segment
responsible for drawing up communication and mediaplans for the youth segment
responsible for the development of above and below the line campaigns
supervision of events and general editorship of magazines
coaching of the Youth Segment marketing team
B. Besides communication towards young adults segment, I was also involved in an elaborate survey on gender marketing. Its objective is to map out women’s attitude towards banks and finance in general and use the conclusions to develop communication and marketing strategies that are more kindly disposed towards women. From June 2004 to June 2008 (4 years 1 month) Legal Advisor @ - Legal Advisor - Legal Department - Brussels
section "Medium Enterprises & Corporate"
- Legal Advisor - Legal Department - Louvain and Antwerp From September 1998 to June 2004 (5 years 10 months)
Entrepreneurial Management @ From 2002 to 2004 Licentiate in Law, Rechten / Rechten en rechtswetenschappen @ Vrije Universiteit Brussel From 1993 to 1998 Ellen Lefever is skilled in: Marketing Communications, Marketing, Retail Banking, Customer Service, Marketing Strategy, Advertising, Public Relations, Analysis, Banking, Direct Marketing
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