September 2013 to Present
Strategy Consultant (marketing and sales)
September 2010 to Present
Barcelona Area, Spain
September 2007 to August 2010
Analyst - Sales & Marketing Department
July 2006 to January 2007
Miami/Fort Lauderdale Area
Brand Manager Assistant, Marketing Coordination for Latin American countries
July 2005 to December 2005
What company does Edurne Oteiza work for?
Edurne Oteiza works for WallaPop
What is Edurne Oteiza's role at WallaPop?
Edurne Oteiza is COO
What industry does Edurne Oteiza work in?
Edurne Oteiza works in the Management Consulting industry.
COO @ From September 2013 to Present (2 years 4 months) Strategy Consultant (marketing and sales) @ Leading Dairy Company Project management office for the launch of a new product category • Support on the decision taking process for the product development (formulas, packaging, branding, price), go to market strategy and monitoring of the post launch stage • Management of the ATL and BTL communication strategy in coordination with the marketing department and comunication agencies. Multinational beer company • Design of a cost efficiency and asset optimization project for the draught beer technical and trade marketing service (On trade) Recruitement of MBA's candidates at IESE, ESADE, IE and HEC to work at Europraxis. From September 2010 to Present (5 years 4 months) Barcelona Area, SpainConsultant @ Leading Spirits and Wine company based in Turkey Segment, prioritize and define a management strategy by channel and KA, Identify value growth opportunities per each channel & KA Develop the retailer and distributor margin strategy: trade mark-ups (strategy to feed BPPC positioning) Global Leader of soft drinks Defining the rules to transfer the preselling activity to the distributors of a Spanish bottler. Preparation of the pilot test for the new distribution model of beverage products Local Leader Beer company Opportunity assessment for an operational cooperation between two important companies in the beer and soft drinks industry. Definition of the cooperation model that will capture the synergies without jeopardizing service levels Spanish brewing company Design and development of the new route-to market strategy and organizational integration for a Spanish brewery Design of new channel segmentation for the Spanish market and strategy development for selected channels by consumption occasion in a Spanish brewery (Marketing channel strategy) Design a new trade marketing strategy per distribution channel From September 2007 to August 2010 (3 years) Analyst - Sales & Marketing Department @ Assistant of the Vice President - Sales Department Director From July 2006 to January 2007 (7 months) Miami/Fort Lauderdale AreaBrand Manager Assistant, Marketing Coordination for Latin American countries @ From July 2005 to December 2005 (6 months) Edurne Oteiza is skilled in: Management Consulting, Strategy, Marketing Strategy, Business Strategy, Segmentation, Market Analysis, Strategic Consulting, Business Planning, Competitive Analysis, Entrepreneurship, Change Management, Trade Marketing, FMCG, Product Development, Marketing, Leadership, Retail
Extraversion (E), Intuition (N), Feeling (F), Judging (J)
2 year(s), 4 month(s)
There's 89% chance that Edurne Oteiza is seeking for new opportunities
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