SVP and Chief Marketing Officer at Corner Bakery
Dallas, Texas, United States
McAlister's Deli, a FocusBrands Company
VP Global Marketing/CMO
March 2014 to Present
McAlister's Deli
VP, Marketing
July 2012 to Present
Wendy's International
South Region Marketing Director
August 2007 to July 2012
Applebee's International
Executive Director, Field Marketing
April 2000 to August 2007
Chick-fil-A
Marketing Director
1995 to 2000
Marketing and Culinary R&D strategic leader. Responsible for identifying and executing key business drivers and accountable for all brand marketing, advertising, new product development, menu strategy, pricing, PR, communications, field marketing and franchise support. Marketing and Culinary R&D strategic leader. Responsible for identifying and executing key business drivers and accountable for all brand marketing, advertising, new product development, menu strategy, pricing, PR, communications, field marketing and franchise support.
What company does Donna Spangler-Josephson work for?
Donna Spangler-Josephson works for McAlister's Deli, a FocusBrands Company
What is Donna Spangler-Josephson's role at McAlister's Deli, a FocusBrands Company?
Donna Spangler-Josephson is VP Global Marketing/CMO
What industry does Donna Spangler-Josephson work in?
Donna Spangler-Josephson works in the Restaurants industry.
Who are Donna Spangler-Josephson's colleagues?
Donna Spangler-Josephson's colleagues are Antonio orru, Chris Guerrero, Patty Johnson, Christopher Roberson, Penny Storcz, Michael Love, Mai Lee, Keith Moore, Nicholas Anguiano, and Rachel Watson
đ Summary
CMO of McAlisterâsÂź Deli a fast casual restaurant with over 351 locations in 24 states. McAlister's is known for its sandwiches, spuds, soups, salads, desserts and McAlisterâs Famous Sweet Teaâą. In addition to dine-in and take-out service, McAlisterâs also offers catering. Executive brand leader with proven skills in driving sales and profit results. Consistent record of success in product R&D, brand planning and execution. Outstanding and sustained record of improving profits, increasing sales, developing new products and extending brand awareness. Excellent leadership, interpersonal, and team building skills Areas of Expertise: Brand Positioning Brand Strategy R&D Product Development Public Relations Internal Communications Public Speaking Promotional Development and Execution Media Planning Social media Digital media Agency Management Public Relations and Communications Local Store Marketing Packaging Innovation Merchandising Franchising Consumer Package Goods Purchasing Operations Leadership Currently driven McAlister's Brand to the following accomplishments: TechnomicÂź recognized McAlisterâs twice in its Chain Restaurant Consumersâ Choice Awards â in 2014 as the top kid-friendly fast casual chain and in 2013 as the top fast casual chain for food and beverage. Nationâs Restaurant News named McAlisterâs the top limited-service sandwich chain in its 2014 Consumer Picks Survey and QSR Magazine recognized the brand as one of the âBest Franchise Dealsâ and named McAlisterâs to its QSR 50 list, ranking 13th for U.S. average sales per unit in 2013. FastCasual.com also recognized the brand on its âTop 100 Movers and Shakersâ list of 2014 and Franchise Business Review named McAlisterâs one of the âTop Food Franchisesâ in 2014 based on franchisee satisfaction.VP Global Marketing/CMO @ Marketing and Culinary R&D strategic leader. Responsible for identifying and executing key business drivers and accountable for all brand marketing, advertising, new product development, menu strategy, pricing, PR, communications, field marketing and franchise support. From March 2014 to Present (1 year 10 months) VP, Marketing @ From July 2012 to Present (3 years 6 months) South Region Marketing Director @ From August 2007 to July 2012 (5 years) Executive Director, Field Marketing @ From April 2000 to August 2007 (7 years 5 months) Marketing Director @ From 1995 to 2000 (5 years) MBA, Marketing/Marketing Management, General @ Ball State University - College of Business From 1986 to 1987 Bachelor of Science (BS), Business @ Ball State University - College of Business From 1982 to 1986 Donna Spangler-Josephson is skilled in: Restaurants, Field Marketing, Restaurant Management, Food Service, Franchising, Multi-unit, Income Statement, Market Planning, Food, Marketing Strategy, Food & Beverage, Hospitality, Menu Development, Advertising, Brand Management
Extraversion (E), Intuition (N), Feeling (F), Judging (J)
4 year(s), 6 month(s)
Unlikely
Likely
There's 86% chance that Donna Spangler-Josephson is seeking for new opportunities
Issued by Wendy's International · October 2011
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