Customer-Centric Product Management
Greater Chicago Area
Ensure customer and market dynamics drive product portfolio, portfolio is aligned with long-term business strategy and all functional groups are aligned with vision and strategy Specialize in effective market analysis to determine growth opportunities and segmentation. Possess extensive VOC experience with synthesis into functional requirements to drive new product development. Create value proposition versus next best alternative....
Ensure customer and market dynamics drive product portfolio, portfolio is aligned with long-term business strategy and all functional groups are aligned with vision and strategy Specialize in effective market analysis to determine growth opportunities and segmentation. Possess extensive VOC experience with synthesis into functional requirements to drive new product development. Create value proposition versus next best alternative. Complete commercialization of new products. Outstanding presentation and communication skills tailored for the audience. Fast-learner of product, processes, and markets for quick assimilation. Work collaboratively with cross-functional groups to create effective solutions. Use intelligent risk taking to rapidly address issues and reduce waste. Skills: Product Management | Voice of Customer | Market Analysis | Intelligent Risk Taking | Leadership Impact | Coaching & Mentoring | Cross-Functional Team Building | Value Proposition | Excellent Communicator & Presenter | NPD Contact: [email protected] Phone: 773-968-3839Strategic Marketing Manager @ Strategic Marketing Manager | 2012-2015 Set 5-year strategic direction for commercial market growth in North America. Managed $26M line of business and was fully accountable for P&L. Set pricing strategy for North America and collaborated with sales to establish channel partner score card. Managed one product manager. Led cross-functional growth meetings 6 times per year to ensure team alignment. • Increased operating profit from 7.5% to 20.9% over 4-year period through effective management of P&L, controlling discount strategy (distribution and score card), value pricing of new offerings, annual pricing strategy, and control of expenses via intelligent budget choices. • Decreased SG&A as a percentage of sales from 36% to 25% over same horizon by efficiency in budget spending, travel, and contributions from increased gross margin. • Deployed pricing strategy, generating $1.5M incremental revenue. Senior Product Manager | 2008 – 2012 Managed $18M product portfolio, included life cycle management and continuous competitive analysis. Developed products for commercial gas detection market; commercial buildings, hospitals, academic institutions, hotels and recreation buildings in North America. Led stage gate, new product development through iterative VOC sessions with internal and external customers and channel partners. • Launched indoor air quality monitor for demand control ventilation in buildings, increasing building energy efficiency. • Won Bravo award for successful execution of mid-year sales and marketing meeting. From October 2008 to August 2015 (6 years 11 months) Lincolnshire, ILProduct Marketing Manager @ Optimized product market performance in accordance with company strategic and financial objectives and coordinated efforts with operations, engineering, sales, marketing, and cross-functional departments. Managed product portfolio of electronic registers and positive displacement flowmeters. • Developed and released new data management system for refined fuels, aviation and LPG delivery vehicles, creating differentiation versus competition and driving sales of electronic registers and positive displacement flowmeters. • Simplified installation and ease of use for customers and increased gross margin versus mechanical registers by developing and releasing new electronic register for recording delivery volume. o Reduced learning curve, accelerated adoption rate and increased product acceptance by creating customer-facing training video. o Enhanced product development cycle by providing beta testing data and increased customer acceptance through field trials for new product qualification. • Wrote instruction manuals and support materials for product launches, providing guidance for product installations and setting value proposition and product position for Sales team. From June 2002 to January 2008 (5 years 8 months) Lake Bluff, ILSenior Application Specialist @ Application support for industrial, graphic, and OEM sales force. Reviewed all applications and approved for sale. Site visits conducted to determine criteria for successful integration of product to customers’ production lines. Supported software front end in direct response to customer requests and application requirements. Coordinate efforts of internal departments needed to support applications. Became a bar code expert to support applications requiring bar code imaging. Achievements - Co-developed an application with OEM sales for a video distributor resulting in sales ~$1.1M. - Teamed with industrial sales on an application for beverage packaging resulting in sales ~$1.3M. - Teamed with industrial sales on an application for beverage cap producer resulting in sales ~$975K. - Developed training materials to instruct service team on front-end software features. - Developed implementation of 2-D barcodes including Data Matrix and PDF417. From 1998 to 2002 (4 years) Regional Sales Manager @ Managed 20 manufacturer representative offices with a total sales force of 83. Provided training on the use and implementation of products. Reviewed and set sales budgets. Conducted sales presentation to firms involved with building automation controls, irrigation, architecture and design. - Researched, qualified, and contracted manufacturers’ representative firms to sell a new line of flow meters for coverage in all 50 states. - Supported trade shows in the United States and tracked lead results for each office. - Maintained cohesive relationships with each office and each representative. - Wrote technical bulleting on successful applications and their requirements From 1996 to 1998 (2 years) Assistant Sales Manager @ Supported 25 manufacturers’ representative offices in the United States and Canada. Trained sales representatives on use and implementation of new products. - Provided phone support for sales. Conducted sales presentations to universities, contractors, distributors, and design engineers. - Developed OEM accounts for manufacturers of irrigation controllers. From 1994 to 1996 (2 years) Master of Business Administration (M.B.A.), Marketing, 3.8/4.0 @ Keller Graduate School of Management of DeVry University From 2005 to 2008 Bachelor of Science (B.S.), Industrial Engineering @ University of Illinois at Chicago From 1982 to 1988 Donald MBA is skilled in: Product Development, Marketing Strategy, Strategy, Cross-functional Team..., Management, Product Management, Product Marketing, Integration, Leadership, Marketing, Technical Support, New Business Development, Sales Presentations, Sales Management, Sales, Manufacturing, B2B, Pricing, Business Development
Honeywell Analytics
Strategic Marketing Manager
October 2008 to August 2015
Lincolnshire, IL
Liquid Controls, LLC
Product Marketing Manager
June 2002 to January 2008
Lake Bluff, IL
Videojet Technologies
Senior Application Specialist
1998 to 2002
Engineering Measurements Company
Regional Sales Manager
1996 to 1998
Data Industrial
Assistant Sales Manager
1994 to 1996
Strategic Marketing Manager | 2012-2015 Set 5-year strategic direction for commercial market growth in North America. Managed $26M line of business and was fully accountable for P&L. Set pricing strategy for North America and collaborated with sales to establish channel partner score card. Managed one product manager. Led cross-functional growth meetings 6 times per year to ensure... Strategic Marketing Manager | 2012-2015 Set 5-year strategic direction for commercial market growth in North America. Managed $26M line of business and was fully accountable for P&L. Set pricing strategy for North America and collaborated with sales to establish channel partner score card. Managed one product manager. Led cross-functional growth meetings 6 times per year to ensure team alignment. • Increased operating profit from 7.5% to 20.9% over 4-year period through effective management of P&L, controlling discount strategy (distribution and score card), value pricing of new offerings, annual pricing strategy, and control of expenses via intelligent budget choices. • Decreased SG&A as a percentage of sales from 36% to 25% over same horizon by efficiency in budget spending, travel, and contributions from increased gross margin. • Deployed pricing strategy, generating $1.5M incremental revenue. Senior Product Manager | 2008 – 2012 Managed $18M product portfolio, included life cycle management and continuous competitive analysis. Developed products for commercial gas detection market; commercial buildings, hospitals, academic institutions, hotels and recreation buildings in North America. Led stage gate, new product development through iterative VOC sessions with internal and external customers and channel partners. • Launched indoor air quality monitor for demand control ventilation in buildings, increasing building energy efficiency. • Won Bravo award for successful execution of mid-year sales and marketing meeting.
What company does Donald MBA work for?
Donald MBA works for Honeywell Analytics
What is Donald MBA's role at Honeywell Analytics?
Donald MBA is Strategic Marketing Manager
What industry does Donald MBA work in?
Donald MBA works in the Business Supplies and Equipment industry.
Who are Donald MBA's colleagues?
Donald MBA's colleagues are KEVIN CARR, Nicole Barendsma-Ouwerkerk, Alex Chung, Allison Lee, Cristina Franco, Michael Marsico, William Graham Industrial Designer, Sharon Lange, Kaamil Siddiqui, and Michael Todorovich
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