Marketing & Partnerships Manager, UK & Ireland @ - Responsible for maximising the promotion of AIR FRANCE and KLM to
• consumers
• trade
• businesses
- Control overall marketing budget for both airlines
- Implement local marketing strategy
- Initiate marketing action plans to achieve targets in terms of
• revenue
• direct online turnover
• local Key Performance Indicators (e.g. opt-in and frequent flyer databases)
- Source and develop commercial partnerships in order to increase brand visibility in regions
- Additionally, coordinate B2B / B2T communication for partner airlines From December 2011 to Present (4 years 1 month) Product and Partnership Manager. UK & Ireland @ - Source and develop commercial partnerships
- Establish commercial & marketing action plans with partners
- Oversee product and technical training From 2008 to 2011 (3 years) Outstations Coordinator UK and Ireland @ Ensure overall quality of ground service by handling companies
- for passenger flights
- for cargo flights From 2005 to 2008 (3 years) Ground Operations - London Heathrow @ Career development within period including
- Flight Dispatcher: coordination of aircraft turnaround and load control (aircraft weight and balance)
- Duty Station Manager: responsible for day to day management decision concerning customer and aircraft handling process From 1997 to 2005 (8 years)
Licence (French Degree), Languages applied to Business @ Université Nice Sophia Antipolis From 1993 to 1996 Djamila Pethen is skilled in: Management, Marketing, Customer Service, Budget, Airlines, Business Travel, Flights, Travel Management, B2B, Team Management, IATA, Aircraft, Account Management, Budgets, New Business Development