Exec. Director of Media Marketing & Corporate Brand Advertising @ Marketing executive responsible for developing and/or executing marketing campaigns for: •Corporate brand advertising and public relations for Tropicana Atlantic City and seven (7) additional Tropicana Entertainment properties •Brand management for Tropicana Entertainment a corporate brand, Tropicana Atlantic City a land base brand, TropicanaCasino.com an online gaming brand, Trop Advantage a players card brand and The Quarter a non-gaming amenities brand • Responsible for creating an in-house agency to service all properties •Property acquisitions plans •TropicanaCasino.com online gaming launch committee member •Digital and social media campaigns including reputation management •Sponsorships •Tenant marketing for The Quarter partners •New launches for restaurants, nightclubs, retail, fitness center and hotel towers as well as renovations •Event planning for property-wide events, retail, database and community such as Taste of The Quarter benefiting The United Way •Crisis management strategies and campaigns - 2007 loss of casino license and storm related property closings •Stunts - Nik Wallenda’s High Wire Stunt Over Atlantic City Beach Walk 2012 •Live film productions - Jersey Shore reality and reunion shows, Glam Fairy, The Oranges (movie) and Boogie Nights Reality Show. From September 2004 to Present (11 years 4 months) Director of Advertising & PR @ From July 1994 to July 2004 (10 years 1 month) Advertising Manager @ From January 1989 to May 1994 (5 years 5 months)

Diane Spiers is skilled in: Advertising, Public Relations, Social Media Marketing, Casino, Gaming Industry, Direct Marketing, Marketing, Entertainment, Email Marketing, Hospitality, Event Management, Event Planning, Online Gambling, Brand Development, Marketing Communications