Executive Director, Growth Marketing @ Glossier, Inc.
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Director of Customer Acquisition @ From January 2015 to Present (9 months) Greater New York City AreaSenior Manager, Acquisition Marketing @ - Display, mobile, TV, retargeting From March 2013 to January 2015 (1 year 11 months) Greater New York City AreaAssociate Director, Interactive Marketing @ • Direct response and brand digital marketing for Expedia, Hotels.com, AMCtv, Janus
Director of Customer Acquisition @ From January 2015 to Present (9 months) Greater New York City AreaSenior Manager, Acquisition Marketing @ - Display, mobile, TV, retargeting From March 2013 to January 2015 (1 year 11 months) Greater New York City AreaAssociate Director, Interactive Marketing @ • Direct response and brand digital marketing for Expedia, Hotels.com, AMCtv, Janus
• Managed all self-service DSP & ad exchange efforts
• 2011 Best In-stream Video Campaign - Digiday Award From March 2011 to March 2013 (2 years 1 month) Greater New York City AreaDigital Media Supervisor @ From May 2010 to March 2011 (11 months) Greater New York City AreaSenior Online Media Buyer @ • Managed upwards of $35mm in direct response online marketing spend for LowerMyBills.com and ClassesUSA.com (Yahoo’s largest account)
• Increased campaign’s monthly profits from $300,000 to $1.5 million via aggressive display media testing
• Managed seats on Right Media Exchange and DoubleClick AdEx, in addition to Facebook self-serve marketplace ads
• Recognized with Top Employee of the Quarter Award, July ‘09 From February 2008 to April 2010 (2 years 3 months) Greater Los Angeles AreaDigital Media Planner @ Nike, TV Guide, Harrah's Hotels & Casinos From September 2006 to February 2008 (1 year 6 months) Greater Seattle AreaAssistant Media Buyer @ Verizon Wireless From February 2006 to September 2006 (8 months) Greater Seattle Area
BA @ University of Washington, Michael G. Foster School of Business
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