Senior Manager in Internet and Communications sectors, with 17 years specialising in digital content, ecommerce and self-service operations. Strong track record in commercial management and complex capability/service delivery. Proven leader in exploiting disruptive business models while driving a results and customer focus.

Chief Product Officer @ Leading the product organisation and delivery of mobile marketing product strategy. From January 2014 to Present (2 years) Director of Online & TV @ Commercial owner of eircom's digital and TV strategies. Accountable for P&L, customer experience and delivery. Sponsor of strategic online investment programme transforming Group self-service capability including social, mobile, multi-channel and paperless billing services. From August 2009 to September 2013 (4 years 2 months) Director @ Directing the vision and strategy to prove, promote and protect the digital advertising industry in Ireland. Supporting the CEO in driving the profile, membership and impact of the organisation. From July 2009 to June 2013 (4 years) Head of Online @ Business owner for driving online sales, self-service and digital services revenues. Consolidated and grew eircom and Meteor digital teams. Launched and managed suite of high traffic digital content services. From September 2003 to August 2009 (6 years) Electronic Channel Manager @ Accountable for all online operations spanning digital strategy, planning, user experience design, delivery and operations. Delivered dramatic growth in ecommerce sales, cost reduction through self-service and customer satisfaction. From February 1999 to July 2003 (4 years 6 months) Online Solutions Consultant @ Developed bespoke Internet solutions for SME customers including web site design, connectivity, email and security services. Formulated digital marketing strategy for B2B segment. From January 1997 to July 1998 (1 year 7 months) Graduate @ Developed and executed marketing strategies for export companies targeting German, Swiss and Austrian markets. Launched B2B Internet awareness programme and organised multiple trade missions and exhibitions. From September 1995 to December 1996 (1 year 4 months)

International Commerce and German, International Business/Trade/Commerce @ University College Dublin From 1991 to 1995 St. Dominic's High School, Sutton From 1985 to 1991 Dervilla Mullan is skilled in: Mobile Devices, Customer Experience, Telecommunications, Digital Marketing, Digital Strategy, E-commerce, Negotiation, Web Analytics, Product Marketing, Account Management, Strategic Partnerships, Product Management, Sales, Marketing Strategy, Business Development