Derek Twomey's Email Addresses & Phone Numbers

Strategist @ OMD USA Help plan and implement media strategies for Activision’s Call of Duty games (over 16 campaigns to date) From August 2014 to September 2014 (2 months) Greater Los Angeles AreaSenior Client Partner @ SocialCode • Work closely with and provide direction to the Account Management team, as well as other internal teams, in order...

Strategist @ OMD USA Help plan and implement media strategies for Activision’s Call of Duty games (over 16 campaigns to date) From August 2014 to September 2014 (2 months) Greater Los Angeles AreaSenior Client Partner @ SocialCode • Work closely with and provide direction to the Account Management team, as well as other internal teams, in order to help strengthen client partnerships and increase revenue• Help grow large and complex client partnerships and increase and diversify client revenue via new opportunities and offerings• Understand full proprietary tech offering and how and when to leverage different aspects to meet client needs• Work closely with product to funnel client feedback and help guide the product roadmap • Demonstrate organizational level impact by creating verticalized materials ready for client distribution • Work with marketing to help generate industry POVs and press releases • Handle SOW creation and client conversations• Own client relationships, focusing on VPs and above From December 2017 to May 2018 (6 months) San Francisco Bay AreaSenior Account Manager @ SocialCode • Provided media recommendations on 6+ social media platforms, including cross-platform executions• Managed over 30+ Fortune 100 brands, offering expertise on campaign strategy, audience and targeting recommendations, creative best practices, tracking and measurement methodology, and reporting insights• Collaborated closely with Project Managers and Developers to help grow and improve proprietary marketing tools used both internally and externally From August 2016 to November 2017 (1 year 4 months) San Francisco Bay AreaAccount Manager @ SocialCode • Designed strategic social activations for SMB client leading to 110% YoY growth with consistent return on investment• Delivered Mobile App Install/Engagement recommendations for the launch of a new product for major telecommunications company• Provided custom reports across clients to drive deeper learnings and insights that helped produce stronger campaign optimization recommendations From October 2014 to July 2016 (1 year 10 months) San Francisco Bay AreaAssistant Media Analyst, Digital @ OMD USA • Planned media for the COD Advanced Warfare Reveal campaign which drove high CTRs that achieved a low CPC (increasing in YoY cost efficiency) • Analyzed data sets to monitor campaign delivery and performance, recommending and implementing strategic optimizations when needed• Evaluated plan proposals from potential gaming endemic, ad network, and DSP partners to determine future spend strategy and negotiated rates with sales team to maximize efficiency of buys • Utilized customer trends and digital analytics database (comScore) to segment and index target audiences• Oversaw the digital trafficking process (including assigning ads, preparing briefing docs, trafficking tags, instituting conversion tags, and troubleshooting) From January 2014 to July 2014 (7 months) Greater Los Angeles AreaAssistant Strategist @ OMD USA • Managed client relationships and provided support for senior planners and supervisors with respect to campaign management, analytics, strategy, and day-to-day client requests• Developed and presented media plan recommendations to one of OMD’s largest clients • Assisted in the management and strategy of planning for three international markets (Canada, Mexico, Brazil) From June 2013 to January 2014 (8 months) Greater Los Angeles AreaSenior Account Manager @ The Daily Bruin Marketing • Executed core strategies for localreseach.com by conceptualizing and creating content for a mobile app providing critical data for potential Chinese exchange students.• Spearheaded marketing campaign of UCLA athletics apps (including Bruin Football and Bruin Basketball) to drive downloads during offseason. From June 2012 to May 2013 (1 year) Greater Los Angeles AreaMarketing Intern @ The Daily Bruin Marketing • Developed ideas for promotional campaigns in UCLA newspaper to drive app downloads among students.• Researched and updated content for mobile applications (including BrunchLA, GlutenFreeLA, KTOWNBBQ, and YogaLA). From April 2012 to June 2012 (3 months) Greater Los Angeles AreaSocial Media Marketing Intern @ Fanscape • Assisted Senior Manager in social media marketing campaigns.• Researched and identified web bloggers for clients’ campaigns based on their unique monthly visitors.• Drove 3x increase in “likes” on CableMover’s Facebook page by converting company content into engaging posts.• Spearheaded rewards program of social media contests for five different brands. From June 2012 to August 2012 (3 months) Greater Los Angeles AreaMarketing Intern @ Quiksilver • Supported Marketing Director with necessary documents and provisions for the QS NY Pro Surf and Eddie Aikau Contests.• Created promos and assisted in preparations for events and contests.• Handled shipping services for Marketing Director and other members of marketing department. From June 2011 to September 2011 (4 months) Huntington Beach, CaliforniaAccount Executive @ Pinterest Establishing new business with strategic partners and executing media programs that drive positive business outcomes. San Francisco Bay Area