I am an MBA grad living in San Francisco, a published writer/blogger, and a certified copyeditor with experience in many industries. Most recently I have worked in the technology sector; I have written articles for a business advice blog that has been referenced by social media heavyweights including Jeff Bullas: (mediafunnel.com/blog).
Besides writing and editing, I have extensive experience in marketing, including: social media, SEO, web analytics, event promotion, e-mail marketing, graphic design, and more. I have worked in the following industries: technology, healthcare, fashion, construction, and nightlife.
Specialties: Writing, Editing, Social Media, Web Analytics, Event Promotion, Technical Documentation
Portfolio: denisemartinezwriter.wordpress.com/
Senior Marketing Manager @ Lead Generation - building Marketo flows and content
Content Creation/Editing: Website, PR articles
Email Marketing From October 2015 to Present (3 months) San Francisco Bay AreaSenior Marketing Manager @ Responsibilities:
-Content Management - web, product
-Social Media
-Email Marketing
-Customer Success Marketing
-Sales Enablement
-Event Management (Webinars, Dreamforce, etc)
-Advertising (including PPC)
About Jobscience:
Jobscience brings entirely new tools to its core CRM and Applicant Tracking System, focused on the external stakeholders in the staffing and recruiting process. Key features include: the 1-minute mobile job search for candidates, enhanced skills ratings for recruiters, and a modern way of introducing candidates to client hiring managers. From July 2014 to October 2015 (1 year 4 months) Technology Copywriter (Contract) @ Writing blog posts and press releases for a client who provides tablet technology to medical practices. From February 2014 to July 2014 (6 months) Copyeditor (Contract) @ Copyedited articles for a doctor who writes for medical publications. From January 2014 to June 2014 (6 months) San Francisco Bay AreaMarket Landscape MBA Intern @ Market research, analysis, and planning for investor presentation. From February 2014 to March 2014 (2 months) Community Manager (Contract) @ -Web testing
-Copywriting for website
-Created Marketing Plan From July 2013 to October 2013 (4 months) Writer (Contract) @ Wrote about fashion news and events in the San Francisco Bay Area. From June 2013 to August 2013 (3 months) Content Marketer @ Writing / Marketing for CRM software consulting company:
• Researching and writing blog posts about buying, implementing CRM software (crmswitch.com/blog)
• Writing ebooks comparing multiple CRM softwares, and writing lead-nurturing e-mail campaigns
• Managing Twitter accounts
• Creating graphics for website and Facebook account From November 2011 to February 2013 (1 year 4 months) Content Marketer @ Writing / Marketing for MediaFunnel (Social Media Dashboard)
• Researching and writing blog posts about social media for business (mediafunnel.com/blog)
• Writing lead-nurturing e-mail campaigns
• Creating graphics for website and Facebook account From November 2011 to February 2013 (1 year 4 months) Writer @ Researched and wrote feature articles (on products, people, places to go) for Sept. and Nov. issues From August 2011 to October 2011 (3 months) Copywriter (Contract) @ • Wrote and copy-edited content (newsletter articles, blog posts, website content) for various clients
• Assisted Social Media Director with creating and implementing marketing strategies From July 2011 to September 2011 (3 months) Marketing Assistant @ • Compiled and delivered bid proposals, completed bid pre-qualification Requests for Information,
produced and sent Statement of Qualification packages to prospective clients
• Wrote and copy-edited documents for various departments, updated and copy-edited website
• Attended BOMA and IFMA events and wrote articles for their corresponding newsletters
• Designed and produced marketing material: posters, invitations, greeting cards (print and electronic), nametags, placecards, signage, etc.
• Planned company and client events
• Member of SMPS (Society for Marketing Professional Services): attended educational events,
networked From September 2010 to July 2011 (11 months) Marketing Proofreader @ • Worked with web team on building, editing, analyzing new website
• Wrote, proofread, edited collateral pieces and web content From May 2010 to September 2010 (5 months) Director of Marketing @ • Managed web designer, inhouse designer, and marketing intern
• Created weekly e-newsletter, other e-mail blasts
• Heavy e-mail correspondence with promoters, contractors, etc.
• Managed promotional collateral, online marketing
• Interviewed potential employees
I began work as an intern in May 2009:
• Managed multiple Facebook/Twitter/Wordpress accounts, wrote/edited content for online event
postings
• Assisted in-house graphic designer with design ideas, photo research, Photoshop tasks
• Researched emerging social media platforms
• Developed new website From May 2009 to April 2010 (1 year) Writer @ Wrote feature articles, copy-edited. From September 2008 to February 2010 (1 year 6 months) Copyeditor @ Copy-edited all content. From September 2008 to February 2010 (1 year 6 months)
Master of Business Administration (MBA) @ University of San Francisco From 2012 to 2014 Certificate, Advanced Web Analytics @ University of San Francisco From 2010 to 2011 Certificate, Copyediting @ University of California, Berkeley From 2008 to 2010 BA, English @ Amherst College From 2003 to 2007 English @ University of London, Queen Mary From 2006 to 2006 Classical piano @ San Francisco Conservatory of Music From 1990 to 2003 Creative Writing, Studio Art @ Oxford University From 2002 to 2002 Denise MBA is skilled in: Blogging, Social Media, Online Marketing, Web Content, Web Analytics, Publishing, Editing, Copy Editing, Marketing, SEO, Writing, Photoshop, Graphic Design, Technology Writing, Illustrator
Websites:
http://denisemartinezwriter.wordpress.com/