20+ years of building and investing in businesses across multiple categories. Primary focus in ecommerce, technology, media and channel strategies for premium brands. Led most businesses from idea through to funding, operations, growth and exit while creating jobs and positively changing the lives of the individuals we have served and worked with. Public and private Board of Directors. Audit and comp committee.
Specialties:
Entrepreneur
New business strategy and development
Ecommerce, online marketing, distribution and sales
Secondary market strategies for premium brands
Retail strategies, operations and fundamentals
Content creation, licensing and distribution
Channel conflict and management
Public and private Board of Directors
Executive | Investor | Board Member @ PureWRX is a platform for IT hardware manufacturers that captures and creates revenue. Our unique sales and marketing programs have been successfully implemented by our team with over 42 OEM partners over the last 15 years, generating hundreds of millions of incremental revenue. http://www.purewrx.com From January 2012 to Present (3 years 10 months) Austin, TXDirector, Board Member - Audit and Comp Committee @ NASDAQ: CONN - Conn's is a specialty retailer currently operating in approximately 85 locations in Texas, Arizona, Louisiana, Oklahoma, New Mexico, Colorado, North Carolina and Tennessee. We sell home appliances, furniture and mattresses, electronics, computing and accessories. From January 2012 to Present (3 years 10 months) Woodlands, TexasCo-founder | Investor | Board Member @ Coro Health is a new media healthcare company, creating, designing, and distributing media to support individuals within a wide range of healthcare and hospitality settings. From January 2009 to Present (6 years 10 months) Austin, Texas AreaPrincipal @ 3Leaf Inc. is a boutique private equity and management services business. Sample portfolio companies include:
CPO Commerce
Coro Health
Shopatron
ESO Solutions
Sweet Leaf Tea
Deep Eddy Vodka
Scor Golf
Cafe Medici
CareTree.me From June 2003 to Present (12 years 5 months) Austin, TXOwner @ {Part-time family business}
2L2 Development, Inc. is a family owned and operated development and construction company based in Austin, Texas. We focus on "feature rich" properties in Austin and surrounding areas. Our philosophy is to 'build it as our own' and we focus that mantra by choosing the best partners, locations and building materials available. From March 2002 to Present (13 years 8 months) Austin, TXInvestor and Board Member @ CPO Commerce partners with leading manufacturers of brand name consumer products to establish, develop and operate online outlet stores for new, closeout, discontinued, excess and refurbished products.
CPO's branding and merchandising strategies enable manufacturers to generate improved return on assets while preserving brand and pricing integrity in the market. From January 2005 to January 2015 (10 years 1 month) Pasadena, CACEO @ {Formerly FrogTrader, acquired by Callaway Golf}
Callaway Golf Interactive (CGI) was acquired by Callaway Golf in 2004. As CGI, we focused on building a suite of e-commerce properties and growing all consumer touch-points for the most respected brand in golf. From June 2004 to September 2007 (3 years 4 months) EVP Global Ecommerce @ In addition to my responsibilities as CEO of Callaway Golf Interactive, I also served as the global e-commerce strategist for Callaway Golf. Responsibilities included oversight of all the international websites, online consumer sales strategy, technology platform evaluation/integration and consumer database. From 2004 to 2007 (3 years) Austin, TXFounder & CEO @ {Acquired by Callaway Golf in 2004}
Specializing in asset recovery and branded disposition strategies for premium brands within the sporting. Worked with dozens of brands before focusing in on a strategic partnership with Callaway Golf the led to the creation of Callaway Golf Interactive and the eventual acquisition of the company. From June 2000 to June 2004 (4 years 1 month) Founder & CEO @ {Sold to CBS Sportsline in 1998}
First online golf retail business. Built from scratch to $25M in sales in 4 years before selling the company to CBS Sportsline. As part of CBS Sportsline, we acquired golfclubtrader.com and together created the largest online trading community for used golf clubs. International Golf Outlet was later sold to MVP.com as part of a large sporting good e-commerce roll-up. From January 1994 to December 1999 (6 years) Austin, TX
The University of Texas at Austin From 1990 to 1994 David Schofman is skilled in: E-commerce, Public Speaking, Marketing Strategy, Healthcare, Start-ups, New Business Development, Fundraising, Business Strategy, Entrepreneurship, Sales Management