David Metter's Email

President AutoHook, powered by Urban Science (Privately Held; 51-200 employees; Chief Marketing Officer MileOne (Privately Held; 1001-5000 employees; Marketing and Advertising industry) October 2004 – December 2010 Director of Sales Autobase, Inc. (Privately Held; 51-200 employees; Computer Software industry) April 2000 – September 2004 (4 years 6 months) As the President of Automotive for HookLogic, I am responsible for the strategic vision as well as the day to day operations that includes National and Direct sales, operations, product, and client services. We work with OEMs and agencies, large and small dealer groups, as well as vendor-partners to build the ultimate attribution model in the automotive industry. As the co-architect of our product set, I take great pride in our growth in the industry. Thousands of dealerships and several OEMs use our solutions every day. In addition to my venture with Mobile Tattletale Applications, a mobile app tech firm that specializes in distractive driving avoidance, I am the founding partner of HT Automotive Capital Partners and CEO of BlueAuto Interactive, a mobile marketing company. At HTACP, we seed small tech start-ups and connect the dots of execution. My prior experience included the position of Chief Marketing Officer for a large Automotive Group. I was one of five key executives that lead the privately held multi-franchise auto dealership group. There, I was responsible for overhauling organizational practices including operations, advertising, marketing, internet lead management, eCommerce, recruitment, corporate training, and the effective redesign of more than 90 websites. I also started and oversaw our in-house ad agency as well as participated in our small to mid cap venture capital firm, Atlantic Capital . Much earlier in my life, I worked on the vendor side of the business with a leadership position at Autobase, Inc., the automotive industry’s leading CRM Company.

President of AutoHook, powered by Urban Science @ From June 2011 to Present (4 years 7 months) Greater Atlanta AreaChairman @ Mobile Tattletale Applications is the leading designer and architect of teenage safety applications for smartphone devices. MTT also builds speciality applications for the automotive industry and has mobile marketing and telematics partnerships. Our main application, Mobile Tattletale, is a way to help you monitor and even stop your kids from the dangerous practice of texting while driving. Texting while driving is rated as one of the most dangerous distractions on the road today and now you can do something about it. Don't let your teen become a statistic! Teenage Speedster was invented to warn parents when their teenagers may be at risk of high speed driving. Whether they are the driver or a passenger in a car, Teenage Speedster will send a text to warn a parent of the situation. Help keep your teenagers and other drivers safer on the roads. From January 2011 to Present (5 years) Executive Partner @ Whether you want to send coupons, a simple text message response, or connect to an elaborate SMS application or API, with BlueAuto you’ll be connected instantly! Our Mobile Marketing service is simply the easiest and most inexpensive way to integrate text messaging QR codes, Bluetooth Marketing, and mobile advertising into your business. We specialize in co-branding and white-labeling our products for agencies for automotive and retail businesses. Mobile Marketing is no longer just for big brands! With BlueAuto Interactive, small to medium sized businesses can have the same advantage at a fraction of the cost. From January 2011 to Present (5 years) Founding Partner @ HTACP specializes in consulting on the development, integration, and operation of complex automotive business plan for auto dealers and vendors. We offer complete solutions for executive level consulting, networks and IT initiatives, project management, advertising and marketing analysis, and eCommerce services. Vendor integration and synergy, and go to market strategies complete our service portfolio. Consulting and Operations: Taking your technology and user requirements into account, we offer consulting, development, and service for IT systems and software. Executive Level Consulting and Coaching: Specialists are available for high level consulting in the areas of business planning, SWOT Analysis, acquisitions and mergers, and other consulting services. Strategic Planning: What's next? Our competent, strategic thinking partners will help steer you in the right direction help lift your business above your competition. Advertising and Marketing Spend Analysis and Negotiation: After consultation, our team will evaluate your fixed and variable monthly spend. We help you with all questions related to your advertising budget and agreements. eCommerce, Internet Lead Management, Mobile, and Social Strategies: Our consultants provide field-tested ROI analysis, assessment, and implementation of your eCommerce strategy and its processes with the modern customer. IT Services and Consulting: Our IT specialists help carry out all technology and Web portal projects, including ADP and Reynolds support. Our partners also offer full off-site support design and monthly cost saving IT services. From January 2010 to Present (6 years) Chief Marketing Officer @ From October 2004 to January 2011 (6 years 4 months) President of Marketing @ From October 2004 to March 2007 (2 years 6 months) Director of Sales @ From April 2000 to September 2004 (4 years 6 months)

Wright State University From 1987 to 1991 David Metter is skilled in: E-commerce, Online Marketing, SEM, Marketing Strategy, SEO, Sales Management, Email Marketing, Social Media, Social Media Marketing, Advertising, Strategic Planning, Direct Marketing, Public Relations, Digital Marketing, Product Development