Executive with a proven track record of success in marketing, strategy, and finance roles within the highly competitive, technology- intensive communication and storage industries. Proven success in large, medium and small organizations. Demonstrated ability to utilize financial and marketing skill sets to develop profitable growth strategies for new products and lines of business, across multiple geographies. Professional with experience in both B2B and B2C marketing. Proven leader dedicated to building effective teams and delivering results.
Specialties:developing growth strategies for businesses, building channel management capabilities, implementing change management initiatives, rationalizing product portfolios, building worldwide marketing organizations, M&A valuation, product management/development, outbound marketing experience - PR/AR, collateral development, advertising, etc.
CVP Strategic Account Sales @ Lead sales efforts across large, multinational account/OEM customers ~ $1B/year in revenue across all product and service lines. Grow revenue, margin and unit share across accounts, and within key geographies (emerging markets, etc.) and focus countries. Manage sales account teams and regional sales employees across the globe. From July 2013 to Present (2 years 5 months) Austin/WWCVP WW Channel Marketing & Business Management @ Lead AMD's go-to-market efforts across all channels and geographies. Planning, forecasting and target setting for all AMD revenue. Determine and allocate funding to geographic regions, commensurate with business performance. Build a WW Channel team tasked with developing segment-based marketing strategies, demand generation planning/implementation across all regions, and directing all of AMD's co-marketing investments From December 2008 to July 2013 (4 years 8 months) Austin, TXVP of Global Marketing and Sales @ Recruited to build a marketing and sales organization designed to profitably grow the company. Lead marketing and manage the product P&L for fluidmaster's products, channels, and strategic relationships across the globe From April 2008 to December 2008 (9 months) VP of Marketing and Business Operations for Storage @ Ran various product management, strategy, and outbound marketing functions at Sun Microsystems and StorageTek in the Storage segments of the business, with experience in disk, tape, and software businesses. Led development of strategies and plans to grow the business over 7% CAGR across a 4 year period with flat market growth in our business segments. From 2004 to 2008 (4 years) Director of Product Management/Product Marketing @ Led branded and OEM product management/product marketing for the large tape library business, as well as introduce the new disk portfolio of products (DX line). Responsible for all inbound and outbound marketing for these products. From 2002 to 2004 (2 years) Consultant @ Developed strategies designed to significantly increase shareholder value for large, industrial clients. Worked on global engagements at clients across commercial aircraft, metals and manufacturing, and shipbuilding industries. From 2000 to 2002 (2 years) Director of Strategy @ Led the formation of the strategy team - tasked with developing valuation for acquisition targets, developing the financial plan for the company, etc. From 2000 to 2000 (less than a year) Product Manager @ Product Manager for first CDMA digital service in the US. Worked on strategic acquisition of C-band wireless spectrum for LA market. From 1995 to 1998 (3 years) Financal Analyst @ Responsible for developing the financial plan for the entire Large Database Software business. From 1994 to 1995 (1 year)
MBA @ Harvard Business School From 1998 to 2000 BBA/BS, Economics/Finance @ Loyola Marymount University From 1990 to 1994 GE @ Tustin High School From 1986 to 1990 Mehanicville High School David Kenyon is skilled in: Advertising, Mergers, Go-to-market Strategy, Operations Management, Change Management, Consumer Products, Customer Engagement, Collateral, Product Marketing, Business Strategy, Product Management, Marketing Strategy, Strategy, Management, Cross-functional Team..., Competitive Analysis, Product Development, Forecasting, B2B, Leadership, Channel Partners, Partner Management, Wireless, Mergers & Acquisitions, Business Planning, P&L Management, Global Marketing, Demand Generation, Start-ups, Business Development, New Business Development, Marketing, Product Launch, Market Analysis, Strategic Partnerships, Sales Enablement, Executive Management, Multi-channel Marketing, Enterprise Software, Team Building, SaaS, Marketing Management, Business Alliances, Segmentation, Product Lifecycle..., Lead Generation, Analytics, Strategic Alliances, CRM, Solution Selling
Websites:
http://links.amd.com/wwc1