Experienced operations and marketing professional with a keen focus on growth. Passionate about truly understanding the needs of users and taking a hands-on approach when implementing a strategy. Proven ability to guide a product, service, and brand to both its first and next phase of success. Specialties: Operations, Growth Marketing, User Life-Cycle, Content Marketing, SEM, SEO, Product Marketing, Brand Purpose and Strategy, Social Engagement

GM Operations @ From May 2015 to Present (8 months) Marketing Consultant @ From 2013 to Present (2 years) Austin, Texas AreaSenior Marketing Associate @ • Manage marketing plans and execution for growing user acquisition, activation and retention • Drive growth in strategic market segments/audiences including launching "uShip for Military" • Responsible for building and managing uShip's Carrier loyalty/retention program • Coordinate end-to-end content management processes and evaluate content effectiveness to identify optimization opportunities. Report results and key learnings to stakeholders- has resulted in increased revenue from multiple channels including Search, Blog, and Email. • Generate reporting and analysis of trends and user data for performance optimization From November 2013 to May 2015 (1 year 7 months) Google+ Marketing Lead @ Build partnerships with national brands and local influencers for Google+ to increase user engagement. • Designed and implemented Google+ Marketing's first brand acquisition strategy- has since been replicated amongst 100+ verticals and sub-verticals • Led on-boarding, relationship management, and digital campaign strategy for 100+ NCAA programs and affiliates • Responsible for managing a team of 18 Marketing Associates across the US for Google+ program initiatives. • Built and implemented program for Google+ university campus activation • Coordinated efforts with YouTube Brand team to acquire top collegiate athletic brands for YouTube's Partner Program, increasing ad revenue From January 2012 to December 2012 (1 year) Austin, Texas AreaSMB Marketing Lead @ Grow Google's Local footprint in Austin and across the US. • Pioneered Google's first Local Marketing efforts to directly engage and acquire relationships with 25,000+ Local businesses • Directly Managed Austin's Marketing team and helped scale pilot program to 20 new markets in US • Coordinated key partnerships and relationships with local business organizations, politicians, and media • Worked cross-functionally with product teams to improve user experience for all of Google's Local product offerings From 2011 to 2012 (1 year) austin, texas areaProduct Marketing Manager @ Appconomy is a development stage company building apps and platform components for app developers globally. Appconomy produces and delivers mobile apps that power the economies of people, businesses and enterprises. • Participated in developing and taking to market company’s flagship social application • Led development, strategy and analysis of marketing campaigns to grow user adoption and engagement • Managed product development life-cycle for consumer and enterprise client mobile applications From 2010 to 2011 (1 year)

The University of Texas at Austin From 2006 to 2010 Bellaire High School David Berger is skilled in: Product Marketing, Social Media Marketing, Digital Marketing, Product Management, Marketing Strategy, Mobile Applications, Social Marketing, Digital Strategy, Social Media Strategist, Marketing Communications, B2B, Project Management, Strategic Partnerships, Small Business Marketing, B2C