Danielle Trotta

Danielle Trotta serves as the Senior Marketing Specialist at the Colorado Department of Agriculture's Markets Division, where she plays a pivotal role in advancing the Colorado Proud program. With a keen focus on project management and brand development, Danielle is responsible for overseeing a substantial budget of $2.5 million allocated through SB21-203, which empowers her team to implement innovative marketing strategies that elevate local agricultural products. Her expertise in leveraging customer and member data is instrumental in crafting strategic marketing plans that not only enhance brand awareness but also drive sales and membership growth within the program.

Danielle's dynamic approach to marketing is underscored by her ability to analyze market trends and consumer behavior, allowing her to make informed decisions that resonate with stakeholders across the agriculture sector. As a spokesperson for Colorado Proud, she actively represents the program at various events, fostering relationships and networking opportunities that further amplify the program's visibility and impact. Her skills in budget management, negotiation, and communication enable her to navigate the complexities of the agriculture industry effectively, ensuring that the initiatives she leads are both financially sound and aligned with the broader goals of the Colorado Department of Agriculture.

Through her commitment to pioneering project management initiatives and cultivating brand awareness, Danielle Trotta continues to drive the Colorado Proud program forward, making significant contributions to the state's agricultural landscape and supporting local farmers and producers in their quest for growth and sustainability.