Strategist @ Strategist, brand and communication consultant. From July 2013 to Present (2 years 6 months) Executive Planning Director @ On the Dare board and UK Dare management team with CEO, MD and ECD.
Managed and led 5 planning department heads, with overall responsibility for planning dept of 42 people across Brand, Digital, Social, Experience, Content and Research planning functions.
Operated across the EDC group: Dare, Elvis, Citizen and Identica on client accounts and new business. From June 2012 to May 2013 (1 year) London, United KingdomBoard Account Planning Director @ Global Planning Director, Vodafone
Global Planning Director, Land Rover
Planning Director, BBC
Global Planning Director, LG Electronics From January 2010 to June 2012 (2 years 6 months) Planning Director @ Integrated Strategy Director, VW
Planning Director, Budweiser From 2007 to December 2009 (2 years) Planning Director @ integrated/ through-the-line strategic advice & planning:
DfT - Drink Drive, Teen Road Safety
InBev - Becks Bier, Vier, Leffe
Fiat UK
Kellogg's UK From 2005 to 2007 (2 years) Planning Director @ freelance position, working on Nike, Honda, Wales Tourist Board From May 2004 to December 2004 (8 months) London, United KingdomBrand Planning Director/ Head of Strategy @ 2 years as Head of Strategy at Rocket (a PHD owned media company) and subsequently 2yrs as Brand Planning Director at PHD.
Clients included:
Emap, News International New Ventures, Kickers, Adidas, Harvey Nichols, Sony Music, COI, BBC, BT, O2, Universal, HSBC, Eidos, Warner Brothers Film From January 2000 to April 2004 (4 years 4 months) Planning Partner & New Business Director @ Clients included:
Caterpillar Boots (Pan-European)
Whitbread Beer Co: Stella Artois, Hoegaarden
Levi Strauss & Co
Allied Domecq
Sony Music
Coca Cola
HMV
Body Shop From July 1995 to December 1999 (4 years 6 months) Snr Sales Exec @ worked in the IPC Music Press Division on: NME, Melody Maker, VOX, Muzik, Loaded From June 1994 to July 1995 (1 year 2 months) Snr Sales Exec @ at Emap Metro on Select and Q magazine From September 1992 to May 1994 (1 year 9 months) Display Sales Exec @ on What Car? and Autocar & Motor From January 1990 to September 1992 (2 years 9 months)
Damian Mckeown is skilled in: Integrated Marketing, Creative Strategy, Brand Management, Digital Marketing, Brand Architecture, Digital Strategy, Strategy, Qualitative Research, Strategic Communications, Communications Planning, Short Films, Independent Film, Publishing, Strategic Planning, Music Industry