Accomplished business professional with 13+ years of cross-functional and global experience in eCommerce and Store merchandising, Strategy, Digital Marketing, Analytics and Marketing Planning. Proven track record with driving profitable results in competitive markets, developing marketing plans, delivering innovation, and providing creative and forward thinking leadership in a team environment. Strengths include product/ assortment/ brand development, P&L ownership, vendor negotiations, customer segmentation, pricing, promotions and targeted marketing. Specialties: New product and brand development, marketing, merchandising, vendor management, project management, analytics, process improvement, team leadership, retail, eCommerce

Sr. Online Merchandising Manager @ Lead Fitness & Sporting Goods eCommerce business on sears.com and kmart.com with P&L responsibility, develop merchandising strategies, marketing plans & channel tactics, and build on-site customer experience. From March 2015 to Present (10 months) Greater Chicago AreaOnline Merchandising Manager @ From September 2011 to February 2015 (3 years 6 months) Greater Chicago AreaChief of Staff to SHC CMO/ Strategic Advisor in Marketing @ From July 2010 to August 2011 (1 year 2 months) Greater Chicago AreaInnovation & Transformation Manager @ From July 2009 to August 2010 (1 year 2 months) Greater Chicago AreaSenior Business Analyst-Enterprise Decision Analytics @ From July 2008 to June 2009 (1 year) Greater Chicago AreaBusiness Consultant-Marketing & Strategy @ From March 2007 to May 2008 (1 year 3 months) Greater Minneapolis-St. Paul AreaCategory Manager @ http://www.metrogroup.de/internet/site/metrogroup/node/11170/Len/index.html From July 1997 to June 2005 (8 years) Istanbul, Turkey

Master, Business Administration @ University of Minnesota - Carlson School of Management From 2006 to 2008 Bachelor, Business Administration @ Istanbul Üniversitesi From 1993 to 1997 DILEK AGARWAL is skilled in: Strategy, Web Analytics, Retail, eCommerce, Project Management, Product development, Brand management, Customer segmentation, Targeted marketing, Category management, Marketing planning, P&L