Leads by example. Strong strategic thinking & operationally hands-on.
Expert in Business and International Brands Development, Marketing, Advertising & Innovation.
24 years experience International B to C.
Brand launches and development. Business turn-around. Click & mortar. Beauty & Foods.
FMCG & LUXURY products + Mature and Developing markets (Europe & Asia experience).
Specific competencies & skills :
> Brands strategy & communication, Digital, Business development (multi-chanel), Change management, Multi-cultural & cross-functional teams management, Innovation expert (approach & product, research, marketing & R&D developments & management, process), Consumer insights.
> High level of energy, raises the bar, pragmatic, analytical though quick study, business minded, action & result oriented, stimulating leader who challenges teams & makes them grow.
Director of Marketing and Product Development @ From September 2015 to Present (4 months) General Manager @ From June 2013 to November 2014 (1 year 6 months) Paris Area, FranceMarketing, Business development & Innovation Director, Northern Europe @ From 2007 to May 2013 (6 years) Paris Area, FranceMARKETING DIRECTOR @ From 1995 to 2007 (12 years) FranceMarketing Manager HK, Thaïland, Taïwan @ From 1992 to 1995 (3 years) Hong KongAdvertising sales manager @ From 1990 to 1991 (1 year)
Maîtrise de Gestion, Finance @ Université Paris Dauphine From 1985 to 1989 Corinne Andrier is skilled in: FMCG, Marketing, Strategy, Brand Development, Marketing Communications, E-commerce, Marketing Strategy, Business Development, Cross-functional Team Leadership, Advertising, Product Innovation, Luxury Goods, Digital Marketing, Media Planning, Consumer Insight