Claudia Lucia Ramirez Bocanegra's Email

Country General Manager @ Manage all operations in Colombia and be responsible by profit, revenue, cash and quality targets. Special focus in annual business plan and the annual budgets. Also responsible to recruit and manage staff, including performance monitoring. Role of client facing and the challenge of growing the business. Business performance reports directly to the Board of Siae Microelettronica S.p.A. The main achievements have been the successful restructuration of the local company, improvement of customer satisfaction and increase the revenue and profit. From July 2013 to Present (2 years 4 months) ColombiaCountry Sales Director @ Lead a local team acting as the main contact for local customers and reporting to LAT sales manager. Manage and develop accounts to maximize turnover and profit, in order to hit country targets and contribute to overall profitability, success and positive image of Siae in the marketplace. Identify customer business needs and build relationships with primary influencers in the purchasing decision process. Develop and deliver accurate short and long-term sales forecasts in line with business objectives. The main achievements was to increase sales in new customers with an aggressive sales plan and motive more sales with a new local service portfolio as a add value. From May 2012 to June 2013 (1 year 2 months) Head of Indirect Channels LAT @ Build a channel coverage model and manage the NSN partners in the region to develop a new “go to market” strategy. Primary responsibilities are focused on recruitment and enablement of partners, growth of opportunities pipeline and achievement of sales results. The main achievement has been to develop a group of partners in LAT and increase our market share in utilities (oil&gas and energy). Different projects won in local communications service providers contributing to overall profitability, revenue, success and presence in new customers. From September 2008 to March 2012 (3 years 7 months) ColombiaLead account manager of Telefonica @ Lead an internal customer team, acting as a main contact for Telefonica in Ecuador and as an internal member of the country management team. Main responsibility was to maximize turnover and profit, in order to hit team sales targets. Main achievements were both an important growth of NSN market share in Telefonica Ecuador doubling sales after the merger and keep the position of NSN as the only mobile network provider in Telefonica Ecuador. The most important projects sold in this position were IP Backbone, Packet core, strategic expansions of GSM radio and core, expansion of base station infrastructure and associates services. From April 2007 to August 2008 (1 year 5 months) EcuadorKey Account Manager of America Movil @ Two simultaneous roles in Siemens Ecuador, one was as Key Account Manager of AMX and other one was as COM Division Sales Manager. Responsible to define the sales strategy for Carriers and Enterprise, orchestrate all internal resources to hit COM targets in Ecuador. Main achievement as COM Manager was to increase our market share, contributing to overall profitability in Ecuador and Andean. As Key account manager of America Movil AMX, main achievement was to sell the FO backbone Guayaquil-Quito including OSP services, FO and SDH equipment. From January 2004 to March 2007 (3 years 3 months) EcuadorKey Account Manager of America Movil @ Activities related to identify new business opportunities. Create and follow the business plan to hit sales targets and contribute to overall profitability, success and positive image of Siemens in America Movil AMX. Main achievement was to sell the Prepaid and IN platform to America Movil (Comcel), doing a swap of other supplier’s solution and developing new services and interfaces. From November 2002 to December 2003 (1 year 2 months) ColombiaAccount Manager @ Management and development of business opportunities in Carriers accounts. Main responsibility was to hit personal sales targets and contribute to overall profitability. Main achievement was to sell the strategic projects including new portfolio of products in new accounts . From October 2001 to October 2002 (1 year 1 month) Sales Manager @ From April 1999 to September 2001 (2 years 6 months) Indirect Channels Manager @ From June 1998 to April 1999 (11 months)

Executive Master of Business Administration (EMBA) @ Universidad Francisco de Vitoria From 2013 to 2016 MBA in International Management @ Universitat Politècnica de Catalunya From 2013 to 2015 SPECIALIZATION IN MANAGEMENT SKILLS @ University of California, Irvine From 2014 to 2014 SPECIALIZATION IN MARKETING AND SALES MANAGEMENT @ University of California, Irvine From 2014 to 2014 SPECIALIZATION IN MANAGEMENT DEVELOPMENT @ Saint Vincent College From 2013 to 2013 Ingenieria, Ingeniera Electronica @ Pontificia Universidad Javeriana From 1982 to 1989 Claudia Lucia Ramirez Bocanegra is skilled in: Strong background in..., Leadership skills in..., Ability to create and..., Expertise in..., Telecomunicaciones, Administración y..., Liderazgo de equipos