Christopher Cestaro's Email

I am a healthcare business and technology executive experienced in creating amazing products and marketing to drive double digit revenue growth via high performance teams. I am passionate about leading innovative sales and marketing teams to create and commercialize the next generation of healthcare solutions that are transforming the relationships between caregivers, patients, therapies, devices and data. I am a strategic thinker skilled at assessing market trends and needs, and capturing business opportunities with pragmatic go-to-market strategies, products/services, marketing, and business processes. I have been fortunate to hold leadership roles in industry and as a C-level management advisor, and to have been recognized as a top performer in both strategy and hands-on operational roles. Specialties: • Executive Leadership, with Fortune 500, Mid-cap, growth, and startup companies • General Manager with Global Marketing and P&L experience • Medical Devices, Pharma, Payer, Provider, SaaS • Healthcare & Life Sciences expertise, focused on business, customer and patient experience transformation • Marketing Strategy, Branding, Product Development & Launch, • Product Marketing, Content Marketing, Demand Generation, Campaign Execution • Sales Enablement and Productivity • Business Development, Partnerships and Alliances • Solution and Consultative Selling • Business and Market Planning, Strategy Alignment, Performance Management, M&A Integration • International Market Expansion, Market Development, Product Launch, Commercialization • Management Consulting, Account Management, Service Development, Sales Leadership • Instrument, Assay, Workflow and Software design for In-Vitro Diagnostics • Clinical workflow improvement and Digital Pathology market creation • R&D, Agile Development, Clinical Trials, On-market Support/Service for FDA-Regulated products • Lean Six Sigma Master Black Belt with Operational Excellence, and Process Redesign expertise

SVP, CMO @ From November 2015 to Present (2 months) VP Marketing and Business Development @ From 2015 to Present (less than a year) San Francisco Bay AreaPrincipal @ From 2014 to Present (1 year) Global Industry Solutions and Marketing Leader, Healthcare & Life Sciences, Salesforce Industries @ From 2011 to 2015 (4 years) San Francisco Bay AreaLifecycle Leader (Vice President and General Manager), Advanced Workflow @ From 2010 to 2011 (1 year) Tucson, Arizona AreaVP Global Marketing Lifecycle Management - Ventana, a member of the Roche group @ From 2008 to 2010 (2 years) Vice President & General Manager, Advanced Workflow Business Unit @ From 2007 to 2008 (1 year) Vice President Performance Management @ From 1998 to 2007 (9 years) Greater Atlanta AreaPrincipal Consultant @ From 2005 to 2005 (less than a year) Greater Atlanta AreaManaging Associate @ From 1995 to 1998 (3 years) Greater Atlanta AreaSenior Consultant @ From 1993 to 1995 (2 years) London, United Kingdom

Center for Biotechnology Management - Biotech for Executives @ Northwestern University From 2010 to 2010 MBA @ Emory University - Goizueta Business School From 1991 to 1993 BBA @ Hofstra University From 1984 to 1988 Christopher Cestaro is skilled in: Global Marketing, Strategy, Mergers, Operational Excellence, Sales Execution, Product Development, Business Strategy, Leadership, Six Sigma, Cross-functional Team Leadership, Competitive Intelligence, Product Management, Competitive Analysis, Product Launch, Medical Devices