Public Relations Professional @ From April 2015 to Present (7 months) Greater New York City AreaSenior Account Executive @ Created and executed communication plans for healthcare clients including global programming; life cycle management; integrated consumer awareness campaigns; traditional and social media outreach programs; medical meeting and data disclosures; FDA advisory committee meetings; FDA approvals; and new product
Public Relations Professional @ From April 2015 to Present (7 months) Greater New York City AreaSenior Account Executive @ Created and executed communication plans for healthcare clients including global programming; life cycle management; integrated consumer awareness campaigns; traditional and social media outreach programs; medical meeting and data disclosures; FDA advisory committee meetings; FDA approvals; and new product launches. Key areas of focus included cardiovascular and respiratory diseases. From February 2013 to April 2015 (2 years 3 months) Greater New York City AreaSenior Account Executive @ Supported Eli Lilly and Company through strategic counsel, media materials development for scientific data disclosures, and internal communications coordination and development for the Lilly Oncology business unit. From July 2012 to February 2013 (8 months) Greater New York City AreaAccount Executive @ Provided strategic communications for healthcare clients including support around key regulatory milestones and data presentations; FDA advisory committee meetings and product approvals; media monitoring, reporting and analysis; planning and execution of issues management crisis simulations; physician engagement and media outreach. Key areas of focus included treatments for diabetes and cardiovascular diseases. From August 2010 to July 2012 (2 years) New York, NYAccount Manager @ Social Media and Digital Marketing for fashion/lifestyle accounts including shoe designer Walter Steiger and professional poker player Beth Shak.
Apex Exposure was acquired by Big Fuel Communications in April 2011. From June 2010 to August 2010 (3 months) Website Coordinator promoted to Marketing Manager @ Managed the production and launch of The News Funnel, a web-based news aggregator for real estate professionals.
My position at MB Web Company was absorbed by Apex Exposure, and I continued to work on The News Funnel among other accounts during my time there. From August 2009 to June 2010 (11 months) Public Relations and Marketing Specialist @ Pachter & Associates provides business communications training to clients across the U.S.
As an intern I conducted research and completed projects for the company, including launching Competitive Edge, Pachter & Associates' e-newsletter.
Upon completing my internship, I stayed with Pachter & Associates as their PR and Marking Specialist. From September 2008 to July 2009 (11 months) Marketing Assistant @ I performed research and analyzed results to assist Rowan University in their marketing endeavors. From May 2008 to July 2009 (1 year 3 months) President @ PRaction is Rowan University's student-run public relations firm. As president I oversaw the firm, which consists of an executive board of four and student workers. I was the key contact for our clients, and the liaison between the clients and PRaction. From May 2008 to May 2009 (1 year 1 month) Webmaster @ As webmaster I re-designed the AJF PRSSA website, along with the website for our student-run firm, PRaction.
I was also responsible for updating and maintaining them. From May 2008 to May 2009 (1 year 1 month) Shift Supervisor, Barista @ From March 2005 to October 2008 (3 years 8 months) Account Manager @ From January 2008 to May 2008 (5 months)
BA in Public Relations, BA in Journalism, Minor in Advertising, Communications @ Rowan University From 2005 to 2009 Westfield High School From 2001 to 2005 Christina Marcus is skilled in: Medical Meetings, Public Relations, Strategic Communications, Social Media, Digital Marketing, Internal Communications, Pharmaceutical Industry, Advertising, Integrated Marketing, Crisis Communications, Journalism, Marketing, Media Relations, Press Releases, Creative Direction, Copywriting, Social Media Marketing, Social Networking, Corporate Communications, Facebook, Event Planning, Blogging, Management, Marketing Communications, Publicity, Social Media Measurement, Digital Strategy, Message Development, Reputation Management, Digital Media, Online Marketing, Cision, Email Marketing, Editing, Media Planning, New Media, Communications Planning, Newsletters, Brand Awareness, Content Strategy, Copy Editing, Brand Development, Marketing Strategy, Press Kits, Communication Training, Content Development, Online Advertising, Event Management, Web Content, Speech Writing
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