I am a successful, goal oriented professional with extensive experience in both the sports and media industry. I have an excellent professional track record in the areas of client relationship management, revenue generation, and organizational marketing and management. I have worked directly with senior level executives in reviewing and implementing their business and marketing plans. I am passionate about understanding the ever changing marketing landscape.
Account Executive @ From June 2015 to Present (7 months) Account Executive @ - Responsibilities include managing and growing portfolio of existing clients while also cultivating new revenue by selling CBS media assets including our 4 radio stations, digital advertising on CBS Local desktop and mobile platforms, CBS Radio owned and operated events, and CBS Mall Media
- Effective in working with key internal stakeholders to sell, execute, and manage integrated marketing campaigns
- Work with nationally reaching media buying agencies
- Successful in selling integrated media campaigns across multiple CBS Local Media affiliates
- Extensive experience selling, executing, and optimizing direct email marketing campaigns
- Track record of growing key accounts:
- Appointed as “New Seller Mentor” to equip new hires with knowledge and understanding of the broadcast and digital media landscape, the CBS Local Media products, conducting competitive analyses, and conducting needs analyses From April 2013 to June 2015 (2 years 3 months) San Francisco Bay AreaAccount Manager @ From December 2012 to April 2013 (5 months) San Francisco Bay AreaAccount Manager - 99.5 The Wolf @ From May 2011 to November 2012 (1 year 7 months) Dallas/Fort Worth AreaCorporate Marketing Manager @ My primary responsibility is to sell and promote our season ticket packages to corporate clients in the Dallas/Fort Worth area. From September 2010 to July 2011 (11 months) Group Sales Coordinator @ From July 2009 to August 2010 (1 year 2 months)
Bachelor of Science, Sports Management @ EDUCATIONTexas A&M University, College From 2005 to 2009 Sports Management, Business and Communication @ Texas A&M University From 2005 to 2009 SCECGS Redlands From 2001 to 2004 Chris Gray is skilled in: Advertising, Social Media Marketing, Sponsorship, Marketing, CRM, Sales, Social Networking, Sports Marketing, Sports, New Business Development, Management, Event Management, Cold Calling
Websites:
http://www.cumulusradio.com/,
http://www.cngrayart.com/