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Catherine Vissiere

Marketing Communications Lead - Cloud Platform @ Microsoft Australia

Territory marketing leader at Amazon Web Services (AWS) | ex-Microsoft & ex Sun Microsystems

Sydney, Australia

Ranked #893 out of 17,860 for Marketing Communications Lead - Cloud Platform in United States

Section title

Catherine Vissiere's Email Addresses & Phone Numbers

Catherine Vissiere's Work Experience

Microsoft Australia

Marketing Communications Lead - Cloud Platform

July 2014 to Present

Sydney Area, Australia

Microsoft Australia

Relationship Marketing Lead

November 2011 to June 2014

Sydney Area, Australia

Microsoft Australia

Senior Integrated Marketing Communications Manager

2006 to November 2011

Catherine Vissiere's Education

Université Sorbonne Nouvelle (Paris III)

Bachelor of Arts Communications and Psychology

1988 to 2003

Université Sorbonne Nouvelle - Paris 3

Teacher French as a Foreign Language

1993 to 1994

Université Sorbonne Nouvelle - Paris 3

MA Marketing & Communications

1988 to 1993

Catherine Vissiere's Professional Skills Radar Chart

Based on our findings, Catherine Vissiere is ...

Warm
Strategic
Communicator

What's on Catherine Vissiere's mind?

Based on our findings, Catherine Vissiere is ...

50% Left Brained
50% Right Brained

Catherine Vissiere's Estimated Salary Range

About Catherine Vissiere's Current Company

Microsoft Australia

Lead Integrated Marketing Communications Strategies to drive awareness and interest for Microsoft Server and Cloud Platform across all Australian business segments and audiences. At the heart of the Microsoft Cloud Platform is Microsoft Azure, an open and flexible cloud computing platform that enables 350,000 IT Pros, 90,000 Developers, thousands of large enterprises, millions of small business and...

Frequently Asked Questions about Catherine Vissiere

What company does Catherine Vissiere work for?

Catherine Vissiere works for Microsoft Australia


What is Catherine Vissiere's role at Microsoft Australia?

Catherine Vissiere is Marketing Communications Lead - Cloud Platform


What is Catherine Vissiere's personal email address?

Catherine Vissiere's personal email address is c****[email protected]


What is Catherine Vissiere's business email address?

Catherine Vissiere's business email addresses are not available


What is Catherine Vissiere's Phone Number?

Catherine Vissiere's phone (**) *** *** 290


What industry does Catherine Vissiere work in?

Catherine Vissiere works in the Information Technology and Services industry.


Who are Catherine Vissiere's colleagues?

Catherine Vissiere's colleagues are Garry Sollis, Ivo Doorn, Ivo Timmermans, Thomas Paré, Kamiel Wanrooij, Giovanni MBA, Dae Lee, Michael Xia, Kevin Battle, and Jon Smoley


About Catherine Vissiere

📖 Summary

Fortune 500 Marketing Executive with 20 years enterprise and small business experience. Expertise in - developing influencer programs through PR, Analysts Relations & Social Media, Advertising and media partnerships - driving growth through Customer Relationship Marketing, analytics-powered integrated marketing communications - and growing new segments and channels, using data-modelling marketing, customer acquisition strategies and strategic partnerships Experience in managing large projects across virtual and physical teams and navigating highly matrixed organisations. Passionate, energetic, lateral thinker, ROI and business-driven team player. Specialties: ICT industry, Marketing Communications, Corporate Communications, Public Relations, Digital, Advertising, Relationship Marketing, Customer Acquisition, Branding, Influencer programs, aligning marketing to business objectives, B2B marketing, Analyst Relations.Marketing Communications Lead - Cloud Platform @ Lead Integrated Marketing Communications Strategies to drive awareness and interest for Microsoft Server and Cloud Platform across all Australian business segments and audiences. At the heart of the Microsoft Cloud Platform is Microsoft Azure, an open and flexible cloud computing platform that enables 350,000 IT Pros, 90,000 Developers, thousands of large enterprises, millions of small business and Microsoft's 14,000 Australian Partners to quickly build, deploy and manage apps or services across a global network of Microsoft-managed data centres. From July 2014 to Present (1 year 5 months) Sydney Area, AustraliaRelationship Marketing Lead @ Develop and implement strategies to acquire, retain and nurture Microsoft enterprise and SMB, as well as partners, for greater satisfaction, growth of the Partner ecosystem and increase revenue. From November 2011 to June 2014 (2 years 8 months) Sydney Area, AustraliaSenior Integrated Marketing Communications Manager @ * Advises Microsoft Marketing community to ensure Microsoft 80+ marketers deliver best and most impactful commercial campaigns -- approximately 150 campaigns p.a. * Management of Microsoft’s marketing and advertising agencies - retainer, relationship, staffing plans. * Managed Microsoft advertising campaigns, from creative development to media planning and execution. From 2006 to November 2011 (5 years) Marketing Communications Manager @ • Managed media and analyst relations – includes media and analyst training, proactive PR programs, crisis management, case study development, sentiment tracking and reporting, and external PR vendor management. • Responsible for advertising budgets – includes planning, execution and associated brand tracking research. • Responsible for company-wide sponsorships – includes overall strategy, contracts negotiation, implementation and optimisation. • Managed all executive visits and programmatic profiling of senior management among IT influencers. • Responsible for marketing communications strategies as part of product launches, corporate brand, to-customer and to- partner marketing engagements. From February 2000 to June 2006 (6 years 5 months) Sydney Area, AustraliaDigital Marketing Manager @ • Managed the company’s online strategy and online properties. • Designed and executed Sun’s eMarketing programs. • Managed content provision and maintenance for Sun's external & internal properties From December 1998 to January 2000 (1 year 2 months) Sydney Area, AustraliaEnterprise Services Marketing Communications Specialist @ • Responsible for marcom strategies for the services division – including support and consulting services • Drove demand generation activities to increase service attach rate to hardware and software sales by 18% • Created awareness of Sun Microsystems Services offering within installed base. From July 1996 to November 1998 (2 years 5 months) Sydney Area, AustraliaPR Specialist @ • Coordinated media and press events activities to raise awareness of clients such as Clean Up Australia, The Royal Australian Mint and Discovery Channel. • Responsibilities included distributing media releases, coordinating product launches to media and influencers, as well as database management. From September 1995 to December 1996 (1 year 4 months) Sydney Area, AustraliaSpecial Events @ Coordinated a major worldwide Walt Disney event (The Children’s Summit), in cooperation with UNESCO, to promote global environmental awareness to young readers, via a worldwide drawing contest launched through Disney magazines. From July 1994 to July 1995 (1 year 1 month) Bachelor of Arts, Communications and Psychology @ Université Sorbonne Nouvelle (Paris III) From 1988 to 2003 Teacher, French as a Foreign Language @ Université Sorbonne Nouvelle - Paris 3 From 1993 to 1994 MA, Marketing & Communications @ Université Sorbonne Nouvelle - Paris 3 From 1988 to 1993 BA, Arts & psychology @ Hunter College From 1991 to 1992 Catherine Vissiere is skilled in: Marketing Communications, Digital Marketing, Integrated Marketing, Direct Marketing, Marketing, Strategy, Strategic Partnerships, Demand Generation, B2B Marketing, Advertising, Messaging, Corporate Communications, Social Media, Public Relations, Management


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In a nutshell

Catherine Vissiere's Personality Type

Extraversion (E), Intuition (N), Feeling (F), Judging (J)

Average Tenure

2 year(s), 8 month(s)

Catherine Vissiere's Willingness to Change Jobs

Unlikely

Likely

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There's 90% chance that Catherine Vissiere is seeking for new opportunities

Catherine Vissiere's Social Media Links

www.micros...

Catherine Vissiere's Achievements

AC&E Award for Data Visualisation for "the Sound of Azure"

Issued by ADMA · October 2015

Winner of the Business Art Partnership of the Year

Issued by Australian Business Arts Foundation · September 2003

Winner of the National Arts Sponsorship Award

Issued by Financial Review · September 2001

AC&E award winner for Microsoft Office Education Campaign "It's not Cheating"

Issued by ADMA · October 2008

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