The BrightRoll Video DSP - now part of Yahoo!, ( acquired December 2014 for $650M+ ) is the largest, best in class, video platform. Brad now, as head of the auto vertical at Yahoo, works with agencies and brands to understand the BR DSP, along with Yahoo's various other platforms in native, social, premium content, etc. Brad is a dynamic executive leader with over two decades of digital and programmatic / rtb media platform experience. His extensive management and build out background, from early stage startups to large media companies, has provided a keen insight in to team development. Brad's track record is unparalleled for meeting and exceeding revenue objectives, developing client direct partnerships, advertiser usage of current technology based solutions and media platforms. Brad is a constant on media and platform speaking circle, having presented at multiple industry events, such as Programmatic IO, iMedia, Digiday, etc. He is also an avid blogger and outspoken contributor in the video ecosystem. He commands a thoughtful, strategic, analytical approach to planning around business, along with an aggressive leadership stance when positioning his company, hiring best in class people, etc. He believes you have to lead from the front - guide, nurture and educate your team, providing a cultural halo of excellence that promotes successful business attainment. Responsibilities, both current and historical, entail: -Large team management where focus is positioning of media and programmatic platforms in social, native, video, etc. * Forecasting, goal setting and annualized planning for company revenue growth attainment, OpEx oversight and P&L management and YOY growth strategies, account planning, etc. * SaaS like programmatic platform positioning to agencies, trading desks, brands and HOK ( Hands on Keyboards ) customers. * Cross functional internal navigation and leadership engagement with Product, Marketing, Engineering, BizOps teams, etc.

Vice President, Industry Lead - Auto @ Leading a team of experts charged with evangelizing the vast array of Yahoo's superior premium, programmatic platform and content driven marketing tools and solutions to brands and agencies in the automotive vertical. From June 2015 to Present (7 months) Senior Director, Platform Solutions & Programmatic Video Specialist @ Part of the executive management team joining Yahoo, post acquisition, to help build out programmatic video and media sales, platform utilization and adoption of adtech focused marketing strategies, for agencies, holding companies and their respective brand clients. From January 2015 to Present (1 year) Vice President of Platform Solutions, North America @ BrightRoll is the world's largest and most trusted video advertising technology platform. BrightRoll helps major brands execute "smart video ad campaigns" across the industry's leading publishers, including over 75% of top 200 ComScore ranked publishers in the United States. BrightRoll's proprietary campaign execution, RTB inventory management and advertising delivery technology provides advertisers and agencies with the reach, frequency, scalability and transparency needed to achieve their goals. BrightRoll has served several BILLION ads, exceeding GOOGLE regularly, to date, and is a privately held company backed by blue-chip investors and holds its headquarters in San Francisco, CA. From March 2012 to January 2015 (2 years 11 months) Vice President of Sales, Central @ BrightRoll is the world's largest and most trusted video advertising technology platform. BrightRoll helps major brands execute "smart video ad campaigns" across the industry's leading publishers, including over half of top 250 websites in the United States. BrightRoll's proprietary campaign execution, inventory management and advertising delivery technology provides advertisers and agencies with the reach, frequency, scalability and transparency needed to achieve their goals. BrightRoll has served several BILLION ads to date, is a privately held company backed by blue-chip investors and holds its headquarters in San Francisco, CA. From April 2008 to February 2012 (3 years 11 months) Midwest Sales Director @ Midwest/Southwest Sales Manager for the leading travel information and destination site. Tripadvisor.com boasts over 20 million monthly unique visitors and provides marketers with a rich enviroment in which to reach consumers. From February 2007 to April 2008 (1 year 3 months) Senior Account Executive @ Senior Advertising Sales Account executive for the leading business and financial publishing company. Dow Jones is the publisher of traditional media vehicle The Wall Street Jounal, as well as, WSJ.com, Marketwatch.com, etc. From January 2002 to January 2007 (5 years 1 month) Midwest Sales Director @ Midwest Sales Manager for L90, an online rep firm. Company is now MaxOnline and a subsidiary of IAC Interactive. From August 2000 to April 2001 (9 months) Account Executive @ Spot Television advertising sales. From June 1995 to March 1998 (2 years 10 months)

Brad Piggott is skilled in: Sales Management, Revenue Generation and Forecasting, Extensive Digital Marketing Rolodex, Digital Media, Online Advertising, Ad Networks, Digital Strategy, Mobile Marketing, Rich Media, Mobile Advertising, comScore, DoubleClick, Behavioral Targeting, Advertising, Interactive Marketing