Chief Brand Officer, North America
Minneapolis, Minnesota
General Mills
Business Unit & Marketing Director: Pizza & Tacos
December 2014 to December 2016
Greater Minneapolis-St. Paul Area
General Mills
Associate Marketing Manager
August 2004 to February 2008
Greater Minneapolis-St. Paul Area
General Mills
Senior Marketing Manager
March 2008 to August 2013
Greater Minneapolis-St. Paul Area
General Mills
Director of Marketing, Totino's
September 2013 to November 2014
Greater Minneapolis-St. Paul Area
PepsiCo
Brand Marketing Intern
June 2003 to August 2003
Dallas/Fort Worth Area
Starbucks Coffee Company
International Project Manager
January 2002 to August 2002
Greater Seattle Area
Network Commerce
Product Manager
October 1999 to December 2001
Greater Seattle Area
PACCAR
Finance Associate
May 1998 to September 1999
Kirkland, WA
General Mills
Chief Brand Officer, North America
Greater Minneapolis-St. Paul Area
What company does Brad Hiranaga work for?
Brad Hiranaga works for General Mills
What is Brad Hiranaga's role at General Mills?
Brad Hiranaga is Business Unit & Marketing Director: Pizza & Tacos
What industry does Brad Hiranaga work in?
Brad Hiranaga works in the Consumer Goods industry.
Who are Brad Hiranaga's colleagues?
Brad Hiranaga's colleagues are Phil Aldred, MARCUS DAMBROSIO, Patricia Willets, Thanh Tu, Steve Jones, Todd Fearnley, Daniel Shetty, Karim Darwiche, ALESSANDRO BUSSOLLI, and Michelle Gianfratti
💼 Past Experience
Brad Hiranaga holds a Master's degree in Business from the University of Texas at Austin. He has worked in the advertising and marketing industries for over 10 years and has developed successful marketing programs for both small and large businesses.Hiranaga has a proven track record of working with brands and customer segments to create customer loyalism and achieve success. He is passionate about marketing and has a strong understanding of how to create emotionalcargo and emotional emotional buying loops. Hiranaga is able to influence customer behavior through his understanding of the customer's motivates and convinces.
🎓 Education
Brad Hiranaga's education and work readiness background are extensive. He has a BA from University of Puget Sound, an MBA from University of Michigan, and an Executive Leadership from Institute for Real Growth. Brad has worked extensively in both private and public sector organizations and has experience in various industries. In his most recent role, Brad was President of the Institute for Real Growth, a non-profit corporation which providesparency and economic development advice to businesses in the Puget Sound region. In this role, he communicated with businesses,antedirected and developed projects, and played an important role in guiding the organization to success.
💡 Technical & Interpersonal Skills
Chief Brand Officer, North America, at General Mills in Greater Minneapolis-St. Paul AreaLead the Marketing organization for the $10 Billion North America segment. Provides the strategic expertise, capabilities, and positive agitation to build iconic brands, drive a growth mindset, and inspire innovative, bold, frame-breaking, marketing. This Brand Building organization leads and executes Brand Strategy, Comms Orchestration, Creative, Content, Design, Production, Media, MarCom, Social, Experiential, Partnerships, Promotions, Events, Licensing, Marketing Excellence, Shopper Marketing and eCommerce for all GMI brands.
Extraversion (E), Intuition (N), Feeling (F), Judging (J)
2 year(s), 1 month(s)
Unlikely
Likely
There's 79% chance that Brad Hiranaga is seeking for new opportunities
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