Presentation Success Specialist at PREZENTIUM
San Francisco Bay Area
Marketing Coordinator @ BYOG Manage all marketing for the company. Identify company objectives. Develop and implement marketing strategy. Conduct market research and analysis. Identify and maintain company identity. Recruit, interview, hire, and manage contracted workers and hired associates. Create, curate, edit, publish, promote and manage content on website, blog, newsletter, social media pages, and online directories. Create...
Marketing Coordinator @ BYOG Manage all marketing for the company. Identify company objectives. Develop and implement marketing strategy. Conduct market research and analysis. Identify and maintain company identity. Recruit, interview, hire, and manage contracted workers and hired associates. Create, curate, edit, publish, promote and manage content on website, blog, newsletter, social media pages, and online directories. Create and manage paid ad campaigns. Analyze, measure, and report on all website traffic, search results, social pages, paid ads, and marketing efforts. Monitor, analyze, and optimize website performance, SEO, UX & UI; updating and troubleshooting as needed. Graphic design support for screen printing, embroidery, sales and contract decoration departments; creating product proofs and original art. As well as designing all original website and social content, and promotional marketing materials.Highlights:- Managed all above responsibilities alone without spontaneous human combustion.- Increased Facebook monthly reach +27k%, engagements +72k%, page views +169% - Average website traffic analytics monthly increases: +63% website users & sessions, +85% pageviews, +22% average session duration-Search Statistics: +92% clicks, +167% impressions, increased sites average position. - Researched, Identified, and Created Documentation On: Business Summary, Market Position, Unique Selling Point, Customer Value, Internal Insights, SWOT Analysis, Vision Statement, Positioning Statement, Target Markets & Demographics, Website Analysis & Plan, Marketing Plan, Long & Short Term Goals, Content Types, Content Strategy, Keyword Research, Lead Nurturing and Retention Strategy- Competitive Analysis Documentation: Local vs National, Competitor Search Strategies, Social Media, Software Usage, Website Traffic, Keywords, Ad Budget. - Created and promoted sister company website, social pages, promotional materials, and directory listings to now be a stand-alone for-profit company. From February 2019 to December 2019 (11 months) Dublin, CAHead of Marketing and Graphic Design @ American Wholesale Lighting Complete corporate branding redesign of all internal and external digital assets including website, logo, social media pages, forms, quotations, templates, newsletters, and proposals. Physical design projects include external building signage, lobby signage, business cards, brochures, 1-pagers, company clothing and promotional items, banners, trade show booth design and contests. Responsibilities include: • Brand management and defining corporate identity • Creation and publication of all marketing material in line with marketing plan • Developing marketing strategy and company objectives • Trade show selection, promotion and follow-up• Creation and distribution of internal and external company newsletters• Managing social media and online points of presence• Continuous analysis and reporting of competitive environment and consumer trends• Developing high quality and effective marketing materials that align correctly with the overall brand strategy• Assisting team members with day to day tasks and coordinating marketing projects and activities as requested• Assisting with the production of artwork, sourcing images, print buying and checking copy• Writing copy for all marketing collateral, including brochures, letters, emails and websites• Engaging with Fans and Followers to build relationships with the community and encourage engagement• Updating and maintaining the marketing department's documentation and databases• Setting up tracking systems for marketing campaigns and online activities• Carrying out competitor analysis to ensure the company’s marketing strategy is competing effectively• Working closely with other heads of departments on company projects• Designing and organizing the production of branded items such as stationery and merchandise From December 2016 to February 2019 (2 years 3 months) Livermore, CAContent Manager/Visual Communications/Social Media Strategies @ Spiralgroup Named one of SUCCESS! Magazine's Top 100 companies, Spiralgroup is a branding, PR/social marketing and business development agency that works with clients to accelerate their success in the marketplace.Based on my social media accomplishments, I was promoted to leadSpiralgroup’s inhouse Content Production Unit (CPU), overseeing a team ofinternal and external writers, journalists, graphic designers, web designers,and multimedia developers, for a broad range of technology clients.Daily workflow demands I tap into my marketing, design and technologyexperience in new and creative ways assuming a project management role.For example, current tasks include developing visual and audio branding formobile communications clients, assisting in UX/UI design, app testing andfocus group research, designing investor and sales presentations, andcreating a trade show presence for a new retail technology developer.SOCIAL MEDIA MANAGERCollege internship evolved to my being hired as social media manager,where I worked with over a dozen clients in creating and implementingcreative social media programs. A standout accomplishment is the programI worked on that resulted in a luxury condominium development withstagnant sales that – through social media alone – became thefastestselling condo development in California.Daily tasks included:● Creating appealing branded social pages and blogs.● Creating and curating engaging content for blog posts, Twitter,Facebook, LinkedIn groups and company pages, and Google+ accordingto engagement & conversion strategies and analytics.● Creating ads and contests to encourage engagement and growcommunity.● Monitoring, listening, and responding to pages.● Engaging in blogger outreach. From July 2010 to January 2017 (6 years 7 months) 870 Market St. Suite 900, San Francisco, CAAdWords API Compliance Specialist @ Collabera Inc. @ Google Accenture TVC working a contract for Google at their Mountain View HQ - Analyze and report on full-service tools that advertisers, agencies, and other third parties use to manage Google AdWords. Enforce AdWords API Policy and communicate directly with developers providing 1:1 ticketed support to assist them in bringing their tool into Google’s Required Minimum Functionality (RMF) compliance, as well as surface errors, bugs, and significant changes in functionality.• Uncovered over 66 unique bugs in my first two RMF cycles (more than the team has ever done in any two RMF cycles) by singlehandedly completing 96 full-service tool audits. Achieved an all-time high compliance rate.• Developed a video screen capture audit process in order to improve documentation and support contested compliance fees. • Created a process map and desktop procedure document in order to scale content review for global operations.• Created and maintain dashboards in order to analyze trends and identify meaningful data. Monitor the internal and external AdWords API Compliance escalated cases queue, handling AdWords API token applications, upgrades, suspensions, and transfers. As well as responding to cases of flagged API usage, bugs, user related issues, and general inquiries. For more information, please see:• https://developers.google.com/adwords/api/docs/requirements• https://support.google.com/adwordspolicy/answer/6169371?hl=en From January 2016 to December 2016 (1 year) Mountain View, CACommon Binary Review Specialist @ Collabera Inc. @ Google Accenture TVC working contract at Google - Conduct software installation investigations to identify unwanted software and enforce Google’s unwanted software policies as part of the Common Binary Review Team under Google’s Safe Browsing BinEval team.Performed as one of the top analysts in all of Trust and Safety Vendor Ops Labs by consistantly surpassing established productivity goals while maintaining above a 98% quality score. Worked with the CBR team to create a process map and desktop procedure document in order to scale content review for global operations.For more information, please see:• https://www.google.com/about/company/unwanted-software-policy.html• https://www.google.com/about/company/software-principles.html From July 2015 to January 2016 (7 months) Mountain ViewDesign Department Intern @ Rapid Displays Rapid Displays is an award-winning leader in the Point of Purchase industry, creating temporary and permanent displays for marketing and retail programs.Assisted in the art and design department gaining experience in large format printing and point of purchase display creation and distribution. From 2005 to 2006 (1 year) Presentation Success Specialist @ PREZENTIUM At PREZENTIUM, we are obsessed about putting zen in your business presentations.For busy business professionals, PREZENTIUM is your behind-the-scenes partner, making you and your presentations sparkle. With "Designer-Quality Presentations Overnight", we help teams save time, reduce hassle and make their ideas shine.I love PREZENTIUM’s dual mission. On the business side, we have built 1M+ slides and help thousands of customers in dozens of Fortune 2000 companies sparkle. On the social side, we donate $1 for every slide and are helping hundreds of children in Uganda, India and USA realize their potential. We call it "Presentations with Heart". San Francisco Bay Area
BYOG
Marketing Coordinator
February 2019 to December 2019
Dublin, CA
American Wholesale Lighting
Head of Marketing and Graphic Design
December 2016 to February 2019
Livermore, CA
Spiralgroup
Content Manager/Visual Communications/Social Media Strategies
July 2010 to January 2017
870 Market St. Suite 900, San Francisco, CA
Collabera Inc. @ Google
AdWords API Compliance Specialist
January 2016 to December 2016
Mountain View, CA
Collabera Inc. @ Google
Common Binary Review Specialist
July 2015 to January 2016
Mountain View
Rapid Displays
Design Department Intern
2005 to 2006
PREZENTIUM
Presentation Success Specialist
San Francisco Bay Area
Manage all marketing for the company. Identify company objectives. Develop and implement marketing strategy. Conduct market research and analysis. Identify and maintain company identity. Recruit, interview, hire, and manage contracted workers and hired associates. Create, curate, edit, publish, promote and manage content on website, blog, newsletter, social media pages, and online directories. Create and manage paid ad... Manage all marketing for the company. Identify company objectives. Develop and implement marketing strategy. Conduct market research and analysis. Identify and maintain company identity. Recruit, interview, hire, and manage contracted workers and hired associates. Create, curate, edit, publish, promote and manage content on website, blog, newsletter, social media pages, and online directories. Create and manage paid ad campaigns. Analyze, measure, and report on all website traffic, search results, social pages, paid ads, and marketing efforts. Monitor, analyze, and optimize website performance, SEO, UX & UI; updating and troubleshooting as needed. Graphic design support for screen printing, embroidery, sales and contract decoration departments; creating product proofs and original art. As well as designing all original website and social content, and promotional marketing materials.Highlights:- Managed all above responsibilities alone without spontaneous human combustion.- Increased Facebook monthly reach +27k%, engagements +72k%, page views +169% - Average website traffic analytics monthly increases: +63% website users & sessions, +85% pageviews, +22% average session duration-Search Statistics: +92% clicks, +167% impressions, increased sites average position. - Researched, Identified, and Created Documentation On: Business Summary, Market Position, Unique Selling Point, Customer Value, Internal Insights, SWOT Analysis, Vision Statement, Positioning Statement, Target Markets & Demographics, Website Analysis & Plan, Marketing Plan, Long & Short Term Goals, Content Types, Content Strategy, Keyword Research, Lead Nurturing and Retention Strategy- Competitive Analysis Documentation: Local vs National, Competitor Search Strategies, Social Media, Software Usage, Website Traffic, Keywords, Ad Budget. - Created and promoted sister company website, social pages, promotional materials, and directory listings to now be a stand-alone for-profit company.
What company does Barron King work for?
Barron King works for BYOG
What is Barron King's role at BYOG?
Barron King is Marketing Coordinator
What industry does Barron King work in?
Barron King works in the Apparel & Fashion industry.
Who are Barron King's colleagues?
Barron King's colleagues are Paulo Sousa, Jorge Broche, Michael Ouwerkerk, Renato Fillinich, Alessandro Mariani, Nadezhda Petukhova, Daniel White, omar paro, Julius Adorf, and James Neale
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