Ashley Ryon's Email & Phone Number

💼 Past Experience

Ashley Ryon's Background:Born in Pittsburgh, PA, Ashley Ryon has been working in the creative industries since she was young. She began her career as an event planner, working with small businesses and attractions all over the city. There, she learned the importance of event planning and execution, and now she sees events as a key part of her marketing portfolio.During her time at YinzerParty.com, Ashley Ryon worked with a variety of brands and industries. She helped produce monthly and yearly events, collaborated with brands like Mountain Tees, Vitamin Water, ModCloth, Red Hook, and Dos Equis, and created daily content for her blog and social media platforms. She also utilized SEO techniques in her blog posts and entries, and reached a social mediamagazine award for “Best Local Website” in 2011. Ashley Ryon also worked for Life360 as a Social Media and Communications Manager from July 2016 to November 2017 (1 year 5 months). There, shehandled a variety of social media projects for over 50 million user families internationally, grew a marketing team of 1 to 10,liaised with top 10 mobile and platform engineers, social and community managers, data analysts and project managers, and brewed the first paid acquisition strategy helping drive growth to over 50M families. She also helped create CRM lifecycle strategies increasing retention and paid subscriptions by 10%, and guided growth experimentation around subscription pricing, paywall placements, and retention hooks.In her previous job, Ashley Ryon was responsible for creating and running marketing campaigns for Coupons.com, a website that was voted “Best Local Website” in 2011 by Pittsburgh Magazine. She also managed PR for the company during its launch into new markets and growth. She also partnered withheaded creatives and QA teams to launch a new app design across a variety of industries, and she managed design agency for Frankly Media’s launch into new markets. Finally, Ashley Ryon was responsible for Social Media and Community Manager at Betsey Johnson from September 2009 to August 2011 (2 years). at the company, she trained various stores on location-specific social techniques.Besides her work in the creative industries, Ashley Ryon has also been involved in a number of other fields. She is regularly involved in curriculum development for online marketing courses, has written for industry-specific magazines, and has been a mentor to young photographers. Ashley Ryon has also been a judge for several online photo contests.

🎓 Education

Ashley Ryon's educational background and work readiness are based on her past education. Ashley Ryon graduated from Spring cohort at Reforge Growth Series in 2018. Ashley’s major in music at Indiana University of Pennsylvania was in Music Business and she also has a Bachelors of Art degree in Painting from the University of Pennsylvania. Ashley is currently working as a Photographer in the creative industry with over 10 years of experience.

💡 Technical & Interpersonal Skills

As aDirector of Consumer Marketing at YinzerParty.com in January 2006-January 2011, Ashley Ryon was responsible for the consumer strategy to increase traffic, conversion and retention on web and app properties. Additionally, she was spearheaded an in-house brand redesign to target a new demographic, overseeing the direction and implementation of the CRM team and strategy responsible for email, push and in app message campaigns. As a Marketing Manager at Frankly Media from January 2014 to January 2015 in San Francisco Bay Area, Ashley Ryon helped launch the first paid acquisition strategy helping drive growth to over 50M families. Additionally, she was responsible for the development and launch of the first CRM lifecycle strategy increasing retention and paid subscriptions, as well as the development and launch of the first social media strategy. As a Social Media and Community Manager at Betsey Johnson from September 2009 to August 2011 in Portland, OR, Ashley Ryon detonated successful marketing campaigns that increased clients and foot traffic. Additionally, she currently leads the social media team at Dolls Kill, a company that was named one of the Top 10 Fastest Growing Companies of 2014 by Inc.com.