Angus Stevens's Email Addresses & Phone Numbers

📖 Summary

I'm a Digital Content & Product Director, with an expertise in generating revenue growth and commercialising digital properties through the development and implementation of multi-platform content strategies. Built Nova Entertainment's digital content strategy, creating new revenue streams and driving audience engagement across multiple platforms to achieve Year on Year digital revenue growth of 53% - 2015. In July 2015 Nova Entertainment was ranked in the top 20 publishers in Australia - Nielsen Market Intelligence, Average Daily UBs. A YoY growth of over 165%. Currently managing team of 13 digital content producers located throughout Australia. Expertise in driving revenue and building brands through cross platform digital campaigns; clients included Optus, Coca Cola Amatil, Wild Turkey, Commonwealth Bank, Sony Music and Qantas. Built 4 of the Top 20 most engaged Facebook communities in Australia - Nova 937, 919, 1069 & 100 Facebook Pages - 1st QTR 2015. Winner of "Facebook for Good"​ - Facebook Studio Awards 2014 "Roadtrip Forever"​ - for the Victoria's Transport Accident Commission Winner of Bronze Lion - Cannes Lion Advertising Awards "Hamish & Andy with Carlton Draft’s Drop the Bomb Campaign" 2010 Partnering Agency: Clemenger BBDO Strong leadership, managerial and communication skills at a group executive and board level, as well as with design & development, production crews and creative teams. Specialist in building online communities to drive audience growth, and the commercialisation of digital properties to generate new revenue streams and audience acquisition. Expertise in client pitches, concept development of new products and partnerships, content planning, search engine optimisation and the monetisation of online video content. Highly experienced in building brand growth and positive sentiment across multiple digital channels through sophisticated harnessing of social media platforms and effective crisis management strategies.Digital Content & Product Director @ To generate revenue and audience growth through the creation, development and implementation of the digital content strategy for Nova Entertainment. To be the digital leader in the business - driving the digital content and product vision. To manage a national team of 13 digital content producers to deliver content and products across all Nova Entertainment digital brands including Nova and Smooth networks as well as Star FM & FiveAA. To investigate, instigate and drive new, and extensions on existing, strategic digital partnerships. To deliver to the Group Executive as the company's social media expert / escalation point for the network's digital response to breaking news events and crisis management. To analyse market data, manage and optimise existing Nova Entertainment products, and educate internal and external stakeholders of the associated audience and revenue opportunities. To drive change management within the matrix organisation, securing the support of the Board and Group Executive to effectively integrate digital throughout all facets of the business. To build a digital culture of success - including establishing national content structure to improve efficiencies, and consistency of brand and content quality. Audience Results - July 2014/15: For the first time in the company’s history delivered record audience growth; - Nova Entertainment in the top 20 publishers in Australia – all devices. - YoY Audience growth of over 183%. - Average Daily UBs from 77k to over 218k* - Lifting Nova FM to #1 in commercial radio ADUBs, PI, Average Session and Average Page duration. - Nova FM No1 in ADUBs in Melbourne, Brisbane & Adelaide*. *Nielsen Market Intelligence - Australian audience only. Facebook Growth: Total Fans YoY March 2014 to 2015 Nova Network - 176% growth to 1.4million fans Smooth Network - 371% growth to 134,325 fans This digital strategy and subsequent audience growth was a critical factor achieving Year on Year revenue growth of 53%. From November 2013 to Present (2 years 2 months) Sydney, AustraliaCreative Director Commerical Vision @ - Created new revenue streams through branded content campaigns and the creation of new digital properties for audience growth, client / brand alignment and sponsorship opportunities. - Pitching and winning agency business through SCA’s in-house creative agency. - Building out and executing the creative direction and strategy behind our client's campaigns; from concept creation through to development, production and distribution. - Generating new revenue streams through winning digitally lead content marketing campaigns - delivered across all the SCA platforms via digital, radio, television, social and mobile. - Leveraging off expertise in directing & production in digital and television to ensure the creative vision was consistent throughout all facets of the campaign and optimised in its delivery. - Managing key stakeholders relationships both internal and external and navigating the pathway between audience’s expectations for engaging content and client’s commercial expectations and messaging. - Effectively unifying the needs of SCA’s content strategy alongside the client and agencies commercial expectations through effective management of key stakeholders. - Driving teams that spanning multiple companies and disciplines to deliver content that hit the campaign’s goals. - Selecting and establishing partnerships with a suite of external companies and freelancers for a diverse range of projects, formats and budgets. Industry Awards “Roadtrip Forever” 2013 Winner "Facebook for Good" - Facebook Studio Awards Winner Best Interactive BE Awards Winner Best Integration / Brand Storytelling BE IAB Australia - Finalist – Not for Profit / Public Service Wild Turkey – Turkey Ten Campaign Partnering Agency: Match A Finalist - Media Federation Awards - Two separate categories: Beverages & Integrated Media Campaign A Finalist in Festival of Media Asia Pacific Awards - March 2014 Best Use of Content – Finalist Best Engagement Strategy – Finalist From April 2012 to September 2013 (1 year 6 months) Sydney, AustraliaDirector - Online Video & Television @ Creative Director for client branded content delivered online, television and digital. Creator / Director of TV properties establishing the visual template and structure for SCA long form programs. - To build properties that live across online, on air and television. - Create the look and feel of the shows, select the team, core content and structure of the programs. - Executive Producer for the creation of The Dirt – Australia’s first online video celebrity gossip brand and leading You Tube Australian Entertainment Channel. - Built a team of researchers, writers, producers, editors and talent to produce The Dirt. - Oversaw the design and build of the Sydney Vision Studio with multi-camera live switching facilities with the SCA in-house TV studio and edit suites. Additional Online & TV entertainment properties incl: - Created and executed content marketing campaigns integrating digital & video content with events and on-air support for various brands such as Mother Energy Drink & Swiss Tourism. (see Awards for more details) as well as the Kyle & Jackie O TV; a 5 episode native advertising online series funded by Paramount Pictures. Also EP / Director for additional Online & TV entertainment properties incl: ○ Radar – an independent Aussie Music TV Show with a digital radio station and website. ○ The Hot 30 TV show broadcast online, on FM and TV nationally. ○ "The Great Divide"​ - 8 episode political panel program with presenter former 60 Minutes host Graham Davis, focusing on regional Australia and broadcast across Southern Cross Ten. ○ Live music performances and interviews with artists incl: U2, where they gate crashed Hamish & Andy's Live and streamed nationally Show, Katy Perry, Coldplay, One Direction & Lily Allen. Industry Awards “Get Swissed” Campaign - 2011 Swiss Tourism - Winner Global Best Practise Marketing Triple M Legend’s of Origin Queensland Flood Appeal - 2011 Australian Commercial Radio Awards - Winner Best Digital Execution From July 2010 to April 2012 (1 year 10 months) Sydney, AustraliaHead of Video @ - Executive Producer for all video content across the Triple M and Today FM online network. - Oversaw briefing, selection, contract negotiation and implementation of a new Video Content Management System. - Developed strategy for maximising video engagement with on air Content teams. - Trained and managed the team of Content Producers for video execution, promotion and seeding. - Lifted average monthly video views from 20,000 to 4 million. - Established You Tube channel partnership. - Produced First Australian-wide Live Stream Simulcast on air & online with Hamish and Andy’s Pool Party. Industry Awards Hamish & Andy with Carlton Draft’s Drop the Bomb Campaign - 2010 Partnering Agency: Clemenger BBDO - Cannes Lion Advertising Awards - Winner Bronze Lion - Australian Commercial Radio Awards - Winner Best Digital Sales Execution From April 2008 to July 2010 (2 years 4 months) Sydney, AustraliaSenior Director / Producer @ - Created branded content, TVCs, DVDs and Online Video series for a range of companies incl: Commonwealth Bank, Bunnings, Microsoft, The Bell Shakespeare Company and The University of Sydney. - Australian Segment Producer / Director for MTV USA Scarred Series - Director / Producer of Lifestyle Channel TV Series Milton Woodshop - Managed in-house team of editors and designers - Pitched & executed projects - working directly with clients. From September 2005 to March 2008 (2 years 7 months) Director / Producer / Editor @ Pitched to clients, developed projects, budgeted and produced TVCs, DVDs & promotional videos for a range of companies incl: o Kimberly Clarke Aust, Res Med, Consulting Surveyors NSW From February 2002 to September 2005 (3 years 8 months) Sydney, AustraliaBachelor of Arts (B.A.), English Literature (Hons) @ University of Sydney From 1992 to 1995 Angus Stevens is skilled in: Digital Media, Digital Strategy, Television, Broadcast, Video Production, New Media, Content Strategy, Radio, Digital Marketing, Web Video, Integrated Marketing, Media Planning, Social Media, Video, Broadcast Television