Strategic thinker with passion for all things marketing. Valuable 360° job experience includes roles in agencies, consumer brand marketing, and media. Specialize in digital marketing and social media. Accolades include: 2011 Social Media All-Star by Audience Development Magazine 2011 Winner of Best Use of Social Media by minonline 2011 Finalist for Best Use of Social Media in min's Editorial + Design Awards Recent speaking engagements: 2011 SMX Social Media Marketing Conference 2011 MPA Digital: Social Media Conference Specialties:Strategic thinking, integrated marketing, social media, new and emerging media, social strategy, digital strategy, leadership, goal setting, measurement & analytics, public speaking, management

Senior Manager, Social Media & PR @ Lead social media vision, strategy and execution for Quidsi’s ten e-commerce sites across all social platforms. From October 2013 to Present (2 years 2 months) Social Media Manager @ Manage social media for Quidsi's family of ten e-commerce sites including Diapers.com, Soap.com, Wag.com, BeautyBar.com, Yoyo.com, Casa.com, Vine.com, AfterSchool.com, Bookworm.com and Look.com. From March 2012 to October 2013 (1 year 8 months) Greater New York City AreaSenior Social Media Manager & Editor @ Manage Parenting.com's digital partnerships and social media to drive traffic, build brand awareness, and contribute to the bottom line. Responsible for developing an effective social media strategy, executing social programs, and measuring and analyzing program performance. Work cross-functionally with edit, sales, marketing, PR and audience development. From June 2010 to March 2012 (1 year 10 months) Greater New York City AreaSenior Marketing Manager @ Senior Marketing Manager of the teen targeted got milk? milk mustache marketing campaign. Position responsible for marketing to teen consumer target under the direction of VP, Marketing. From January 2010 to March 2010 (3 months) Washington D.C. Metro AreaMarketing Manager @ Marketing Manager of the teen targeted got milk? milk mustache marketing campaign. Managed nationally acclaimed integrated marketing campaign across all disciplines--including advertising, public relations, consumer promotions, social media, school marketing, & B2B marketing. Contributed to strategic planning, marketing development and execution, and program measurement. Oversight of $25M annual teen marketing budget and a diverse media plan that included print, TV, digital, social media and event marketing. From May 2007 to January 2010 (2 years 9 months) Washington D.C. Metro AreaMarketing Coordinator @ From June 2006 to April 2007 (11 months) Washington D.C. Metro AreaAccount Management Intern @ Responsible for broad account management duties for a variety of clients including Auntie Anne’s, Lance, and Maryland Tourism and Economic Development. Completed research and developed strategies for new business opportunities. From August 2005 to January 2006 (6 months) Baltimore, Maryland AreaAccount Management Intern @ Account management for global telecommunications client Avaya. Responsible for tracking competitive advertising and developing detailed competitive analyses for fiscal year 2005 From June 2005 to September 2005 (4 months) Greater New York City Area

BA, Summa Cum Laude, Communications/Marketing @ Loyola University Maryland From 2002 to 2006 Visiting Student, International Marketing @ The American University of Paris From 2005 to 2005 Alison Dempsey is skilled in: Digital Strategy, Integrated Marketing, Social Media, Public Speaking, Strategic Thinking, Social Media Marketing, Digital Marketing, Digital Media, Marketing Strategy, Facebook, Web Analytics, Online Marketing, Marketing Communications, Social Networking, Brand Development, Advertising, Omniture, Blogging, Marketing Research, Account Management, Consumer Insights, Market Research, Content Strategy, Promotions, New Media, Email Marketing, Marketing, Creative Direction