SUMMARY OF QUALIFICATIONS
- 10+ years of experience in online media and technology.
- Proven ability to leverage social media platforms (Facebook, YouTube, Twitter, etc.)
- Ability to devise strong business cases for social media projects that demonstrate customer benefits.
- Strong knowledge of search and criteria of leading algorithms.
- Highly motivated with passion for web technology.
- Attention to detail with excellent marketing and communication skills.
- Strong understanding of the principles of design and creative tactics.
- Work well under pressure while maintaining time management.
- Ability to multi-task in a fast paced environment.
- Proficient in HTML, CSS, JavaScript and PHP.
- Proven mentoring, supervisory, and team-building skills.
- Fluent in English and a native Japanese speaker.
Specialties: Social Media, SEO, SEM, Web Design, Web Development, Demand Generation, XML, HTML, JavaScript, Usability, CSS, Photoshop, Illustrator, Flash, Dreamweaver, InDesign,
Digital Marketing / Marketing Communication Specialist @ - Lead B2C digital marketing campaign initiatives across various platforms including web, paid media, SEO, SEM and social media to meet sales and marketing objectives.
- Expand perception of brand and create awareness of products though online advertising.
- Manage social media campaigns and day-to-day activities. Duties include online advocacy, writing editorial content, community-outreach efforts, promotions, and customer service.
- Develop and implement the social media strategy, coordinating with stakeholders across the organization to ensure its effectiveness and encouraging adoption of relevant social media techniques into the corporate culture and into all of the products and services.
- Manage day-to-day SEM operations including campaigns, content development, link building campaigns, and reporting & analysis. From June 2012 to Present (3 years 7 months) Web Master, Web Marketing @ - Conduct and analyze the usability test of the existing corporate website
- Create and execute the SEO/SEM plan
- Plan and execute social media marketing activities
- Localize online materials including web contents, flash animation, static images from English to Japanese
- Maintain and update website using HTML, CSS, JavaScript, PHP, CGI, JSP, Photoshop, Illustrator, Flash
- Broadcast email newsletter From September 2009 to May 2012 (2 years 9 months) JapanManager, Web Design & Development @ - Generate website interface design using Photoshop, Illustrator and Flash.
- Create and implement interactive webpage using HTML, JavaScript and CSS.
- Work with programmers to create dynamic website using HTML, XSL, XML, PHP and etc.
- Communicate with the client during the web design and development process.
- Experience in a variety of web development projects such as a travel agency website, a search engine system/website, an e-commerce website, a blog service system/website, a newsletter broadcasting system/website, a webmail service website, etc.
- Manage and direct web design team (7+) on multiple web development projects.
- Responsible for schedule, status reporting, meetings, creation and review of the entire ongoing web projects.
- Create project specification and coordinate schedule with sales department.
- Plan and manage technical upgrades to internal websites.
- Hire, train and supervise work crews. From September 2003 to March 2009 (5 years 7 months)
Bachelor’s Degree, Business Management @ Sophia University From 1997 to 2001 Associate’s Degree, Web Page, Digital/Multimedia and Information Resources Design @ Bellevue College From 2002 to 2003 Business, Management, Marketing, and Related Support Services @ International Business Professions Program From 2001 to 2002 Akiko Ogawa is skilled in: Digital Marketing, Social Media Marketing, SEM, Online Advertising, Online Marketing, Web Marketing, CSS, Web Development, Web Design, Agile Methodologies, Web Applications, Marketing Communications