MediaPost named me an OMMA All-Star in 2013, an award given to the three most influential digital creatives in the U.S. each year. I was called one of the Top 25 Most Innovative Marketers in Digital in 2012 by iMedia Connection. In 2014, Traction was named Independent Agency of the Year by iMedia. In 2013, Traction, the
MediaPost named me an OMMA All-Star in 2013, an award given to the three most influential digital creatives in the U.S. each year. I was called one of the Top 25 Most Innovative Marketers in Digital in 2012 by iMedia Connection. In 2014, Traction was named Independent Agency of the Year by iMedia. In 2013, Traction, the award-winning agency I co-founded and run nabbed Silver for Ad Age Small Agency of the Year on the West Coast, was a finalist for iMedia's Small Agency of the Year, and won Interactive Agency of the Year from BtoB Magazine (for the second time).
In 6th grade, I was programming video games on a PET computer. In 1997, I started my first blog. In 1998, I was the resident Flash guy at a hot integrated agency. Then, I hopped around several agencies—both digital and traditional—for a few years.
In 2001, some friends and I started Traction.
Traction calls itself an interactive agency, but we believe everything is interactive. We are part advertising agency, part innovation consultancy. We are exceptionally good at aligning psychology and technology to create ideas that solve business problems. It's the reason we've been named the top interactive agency in the country.
It's the reason we work with the best brands in the world. And it's our goal to be a leader in designing innovative brand experiences that align business challenges with the needs, desires and behaviors of the people they serve.
Specialties: agency, san francisco agency, innovation consultant, innovation, interactive agency, creative agency, advertising agency, brand strategy, advertising, online advertising, innovative marketers, experiential marketing, direct marketing agency, design thinking, digital branding, traditional advertising, new business pitches
CEO/Co-Founder @ Traction was named Independent Agency of the Year by iMedia in 2014 and won Silver for Ad Age Small Agency of the Year, West Coast in 2013. We were a finalist for iMedia Small Agency of the Year in 2013. We were also rated the #1 interactive agency in the U.S. by BtoB Magazine in 2013 and 2009—and runner up for that award in 2010 and 2011. Traction was on the 2013 list of the 100 Fastest Growing Companies in San Francisco Bay Area and was previously #1217 on the Inc. 5000 list of the fastest growing companies in America. We've also been called one of the top 10 digital agencies in SF by TheNextWeb.
Traction's core competencies are strategy, advertising and innovation and we've been fortunate to provide those services to some pretty terrific brands including Apple, Adobe, Alibaba.com, Kelly Moore Paints, ForgeRock, Dolby, Walmart.com, Virgin Mobile, Livescribe, CamelBak, Robert Half International, Bank of America, California Bank & Trust, Vino Volo, SAP, Clos du Bois, Bonny Doon Vineyards, VirtuStream, SolarCity, Tagged, LinkedIn, Intel, Symantec, Pacific Fruit & Beverage Company, Shutterfly, Intuit and DriversEd.com. From May 2001 to Present (14 years 8 months) san franciscoSr. Art Director @ From 2002 to 2003 (1 year) Interactive Director @ From March 2001 to May 2002 (1 year 3 months) Art Director @ From January 2000 to March 2001 (1 year 3 months) Lead Interaction Designer @ From 1997 to 2000 (3 years)
Bachelor of Science @ Cornell University From 1989 to 1992 Spring Valley High School From 1985 to 1988 Adam Kleinberg is skilled in: Innovation Consulting, Brand Strategy, Digital Marketing, Creative Concept Development, Creative Development, Online Advertising, Advertising, Experiential Marketing, Design Thinking, Digital Branding, Integrated Marketing, Social Media, Blogging, Experience Design, Brand Development